The Effect of Sports Managers' Literacy on the Performance of Football Clubs in Iranian Leagues

This study aimed to the effect of sports managers' literacy on the performance of football clubs in Iranian leagues. The method of this research was descriptive-correlational. The statistical population consisted of all managers of football clubs in Iranian leagues.  267 questionnaires were  di...

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Main Authors: Hossein Brakhas, Jabar Seifpanahi Shabani, Amir Shams
Format: Article
Language:English
Published: Shahid Bahonar University of Kerman 2022-09-01
Series:Journal of New Studies in Sport Management
Subjects:
Online Access:https://jnssm.uk.ac.ir/article_3395_56a08d9cbf174adb26a373f6708316ad.pdf
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author Hossein Brakhas
Jabar Seifpanahi Shabani
Amir Shams
author_facet Hossein Brakhas
Jabar Seifpanahi Shabani
Amir Shams
author_sort Hossein Brakhas
collection DOAJ
description This study aimed to the effect of sports managers' literacy on the performance of football clubs in Iranian leagues. The method of this research was descriptive-correlational. The statistical population consisted of all managers of football clubs in Iranian leagues.  267 questionnaires were  distributed among managers as the research sample.The research instruments included a questionnaire on sports managers' literacy (semi-researcher-made) and the performance of sports clubs (Shafiee et al., 2013). The tool's validity was confirmed using the opinion of experts. Smart PLS 3 software was used to analyze the data and the relationships between the variables. Findings showed that respectively, media literacy (Path coefficient: 0.88; T-Value: 7.65); Technology Literacy (Path coefficient: 0.78; T-Value: 5.87); Legal Literacy (Path coefficient: 0.76; T-Value: 5.19); Managerial literacy (Path coefficient: 0.67; T-Value: 3.50), and financial literacy (Path coefficient: 0.62; T-Value: 2.53) had significant effects on the performance of football clubs. Based on the findings, it was found that sports managers should use a variety of literacy in different areas of decision-making and face different problems to provide the ground for better success and performance of the club.
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spelling doaj.art-79733a28255144dcaef0f898274e6fc22023-01-29T11:31:39ZengShahid Bahonar University of KermanJournal of New Studies in Sport Management2717-40692022-09-013355456410.22103/jnssm.2022.19223.10733395The Effect of Sports Managers' Literacy on the Performance of Football Clubs in Iranian LeaguesHossein Brakhas0Jabar Seifpanahi Shabani1Amir Shams2PhD student in Sports Management, Faculty of Physical Education, University of Guilan, IranDepartment of Sports Sciences, Faculty of Humanities, University of Zanjan, Zanjan, IranMaster student of sports management, Faculty of Physical Education, University of Guilan, IranThis study aimed to the effect of sports managers' literacy on the performance of football clubs in Iranian leagues. The method of this research was descriptive-correlational. The statistical population consisted of all managers of football clubs in Iranian leagues.  267 questionnaires were  distributed among managers as the research sample.The research instruments included a questionnaire on sports managers' literacy (semi-researcher-made) and the performance of sports clubs (Shafiee et al., 2013). The tool's validity was confirmed using the opinion of experts. Smart PLS 3 software was used to analyze the data and the relationships between the variables. Findings showed that respectively, media literacy (Path coefficient: 0.88; T-Value: 7.65); Technology Literacy (Path coefficient: 0.78; T-Value: 5.87); Legal Literacy (Path coefficient: 0.76; T-Value: 5.19); Managerial literacy (Path coefficient: 0.67; T-Value: 3.50), and financial literacy (Path coefficient: 0.62; T-Value: 2.53) had significant effects on the performance of football clubs. Based on the findings, it was found that sports managers should use a variety of literacy in different areas of decision-making and face different problems to provide the ground for better success and performance of the club.https://jnssm.uk.ac.ir/article_3395_56a08d9cbf174adb26a373f6708316ad.pdffinancial literacyfootball club performancelegal literacymanagerial literacymedia literacytechnology literacy
spellingShingle Hossein Brakhas
Jabar Seifpanahi Shabani
Amir Shams
The Effect of Sports Managers' Literacy on the Performance of Football Clubs in Iranian Leagues
Journal of New Studies in Sport Management
financial literacy
football club performance
legal literacy
managerial literacy
media literacy
technology literacy
title The Effect of Sports Managers' Literacy on the Performance of Football Clubs in Iranian Leagues
title_full The Effect of Sports Managers' Literacy on the Performance of Football Clubs in Iranian Leagues
title_fullStr The Effect of Sports Managers' Literacy on the Performance of Football Clubs in Iranian Leagues
title_full_unstemmed The Effect of Sports Managers' Literacy on the Performance of Football Clubs in Iranian Leagues
title_short The Effect of Sports Managers' Literacy on the Performance of Football Clubs in Iranian Leagues
title_sort effect of sports managers literacy on the performance of football clubs in iranian leagues
topic financial literacy
football club performance
legal literacy
managerial literacy
media literacy
technology literacy
url https://jnssm.uk.ac.ir/article_3395_56a08d9cbf174adb26a373f6708316ad.pdf
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