| Summary: | The article considers the restructuring and evolvement of the plastic and figurative language of architecture in the context of the transition to construction industrialization and standardization in the mid-1950s-late 1960s using the example of public buildings in Kazan. Thanks to such buildings as the Kazan Circus and the Public Center of the Volga International Camp, Kazan architecture rose to world level in the 1960s. The search for the national identity of Kazan in that period was based on the country’s commonly adopted theoretical concepts of the national and the international, the new and the traditional, and laid the foundation for the regional direction of local national-identity concepts.
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