Formation of company’s economic activity context in the strategic positioning process in emergent environment conditions
Analytical studies of theoretical and methodological aspects of company’s strategic positioning influenced by unpredictable factors of changeable environment are examined in the article. Justification of effective choice of strategic position is provided by the concept of formation of company’s econ...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2019-01-01
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| Series: | SHS Web of Conferences |
| Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2019/06/shsconf_m3e22019_04005.pdf |
| _version_ | 1818912189099016192 |
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| author | Voynarenko Mykhaylo Dumanska Kathrin Ponomaryova Nataliya |
| author_facet | Voynarenko Mykhaylo Dumanska Kathrin Ponomaryova Nataliya |
| author_sort | Voynarenko Mykhaylo |
| collection | DOAJ |
| description | Analytical studies of theoretical and methodological aspects of company’s strategic positioning influenced by unpredictable factors of changeable environment are examined in the article. Justification of effective choice of strategic position is provided by the concept of formation of company’s economic activity context in emergent environment proposed by the authors. Problems of strengthening of company’s strategic position in conditions of changeable economic environment with undefined factors can be solved by means of the developed model of company’s economic activity context on the basis of methods of mathematical modeling. One of the advantages of the model implementation can be the usage of methodology of company’s strategic positioning in economic environment. The model elaborated by the authors implies a set of analytical-calculative aspects of testing and further implementation in strategic management practice. The given article proposes the first conceptual methodological stage of model of company’s economic activity context implementation. The obtained results of further adoption can be applied as element of strategic management of vertically integrated companies in conditions of emergent environmental challenges. |
| first_indexed | 2024-12-19T23:10:38Z |
| format | Article |
| id | doaj.art-7ab516d2c7f84cffb66395f2b138488f |
| institution | Directory Open Access Journal |
| issn | 2261-2424 |
| language | English |
| last_indexed | 2024-12-19T23:10:38Z |
| publishDate | 2019-01-01 |
| publisher | EDP Sciences |
| record_format | Article |
| series | SHS Web of Conferences |
| spelling | doaj.art-7ab516d2c7f84cffb66395f2b138488f2022-12-21T20:02:14ZengEDP SciencesSHS Web of Conferences2261-24242019-01-01650400510.1051/shsconf/20196504005shsconf_m3e22019_04005Formation of company’s economic activity context in the strategic positioning process in emergent environment conditionsVoynarenko MykhayloDumanska KathrinPonomaryova NataliyaAnalytical studies of theoretical and methodological aspects of company’s strategic positioning influenced by unpredictable factors of changeable environment are examined in the article. Justification of effective choice of strategic position is provided by the concept of formation of company’s economic activity context in emergent environment proposed by the authors. Problems of strengthening of company’s strategic position in conditions of changeable economic environment with undefined factors can be solved by means of the developed model of company’s economic activity context on the basis of methods of mathematical modeling. One of the advantages of the model implementation can be the usage of methodology of company’s strategic positioning in economic environment. The model elaborated by the authors implies a set of analytical-calculative aspects of testing and further implementation in strategic management practice. The given article proposes the first conceptual methodological stage of model of company’s economic activity context implementation. The obtained results of further adoption can be applied as element of strategic management of vertically integrated companies in conditions of emergent environmental challenges.https://www.shs-conferences.org/articles/shsconf/pdf/2019/06/shsconf_m3e22019_04005.pdf |
| spellingShingle | Voynarenko Mykhaylo Dumanska Kathrin Ponomaryova Nataliya Formation of company’s economic activity context in the strategic positioning process in emergent environment conditions SHS Web of Conferences |
| title | Formation of company’s economic activity context in the strategic positioning process in emergent environment conditions |
| title_full | Formation of company’s economic activity context in the strategic positioning process in emergent environment conditions |
| title_fullStr | Formation of company’s economic activity context in the strategic positioning process in emergent environment conditions |
| title_full_unstemmed | Formation of company’s economic activity context in the strategic positioning process in emergent environment conditions |
| title_short | Formation of company’s economic activity context in the strategic positioning process in emergent environment conditions |
| title_sort | formation of company s economic activity context in the strategic positioning process in emergent environment conditions |
| url | https://www.shs-conferences.org/articles/shsconf/pdf/2019/06/shsconf_m3e22019_04005.pdf |
| work_keys_str_mv | AT voynarenkomykhaylo formationofcompanyseconomicactivitycontextinthestrategicpositioningprocessinemergentenvironmentconditions AT dumanskakathrin formationofcompanyseconomicactivitycontextinthestrategicpositioningprocessinemergentenvironmentconditions AT ponomaryovanataliya formationofcompanyseconomicactivitycontextinthestrategicpositioningprocessinemergentenvironmentconditions |