The impact of the SDGs on non-financial corporate communications: an analysis of CaixaBank reports (2013-2019).

Academic interest in corporate discourse has been increasing in recent years. This paper examines how the Sustainable Development Goals (SDGs) have influenced the structure of the discourse employed in corporate social responsibility (CSR) reports, taking as a specific case the non-financial report...

Full description

Bibliographic Details
Main Authors: Ricardo-María Jiménez-Yáñez, Joan Fontrodona
Format: Article
Language:English
Published: Asociación Europea de Lenguas para Fines Específicos 2022-06-01
Series:Ibérica
Subjects:
Online Access:http://www.revistaiberica.org/index.php/iberica/article/view/580
_version_ 1828064970946904064
author Ricardo-María Jiménez-Yáñez
Joan Fontrodona
author_facet Ricardo-María Jiménez-Yáñez
Joan Fontrodona
author_sort Ricardo-María Jiménez-Yáñez
collection DOAJ
description Academic interest in corporate discourse has been increasing in recent years. This paper examines how the Sustainable Development Goals (SDGs) have influenced the structure of the discourse employed in corporate social responsibility (CSR) reports, taking as a specific case the non-financial reports produced by CaixaBank. We employed a hybrid analytical method, using some techniques from corpus linguistics and framing analysis. In the non-financial reports from 2013 to 2017, a clear master frame was found, involving a negative evaluation of the influence of the economic crisis. In contrast, discourse concerning the SDGs forms the backbone of the 2018 and 2019 reports. From the point of view of linguistic/discursive methodology, this study shows how the use of corpus linguistic techniques in combination with framing analysis can facilitate an examination of the changes in corporate discourse on sustainability, providing an effective method of studying non-financial reports.
first_indexed 2024-04-10T23:07:55Z
format Article
id doaj.art-7adc4988678744c68684700246ad9501
institution Directory Open Access Journal
issn 1139-7241
2340-2784
language English
last_indexed 2024-04-10T23:07:55Z
publishDate 2022-06-01
publisher Asociación Europea de Lenguas para Fines Específicos
record_format Article
series Ibérica
spelling doaj.art-7adc4988678744c68684700246ad95012023-01-13T10:11:53ZengAsociación Europea de Lenguas para Fines EspecíficosIbérica1139-72412340-27842022-06-014310.17398/2340-2784.43.235The impact of the SDGs on non-financial corporate communications: an analysis of CaixaBank reports (2013-2019).Ricardo-María Jiménez-Yáñez0Joan Fontrodona1UIC BarcelonaIESE Business School Academic interest in corporate discourse has been increasing in recent years. This paper examines how the Sustainable Development Goals (SDGs) have influenced the structure of the discourse employed in corporate social responsibility (CSR) reports, taking as a specific case the non-financial reports produced by CaixaBank. We employed a hybrid analytical method, using some techniques from corpus linguistics and framing analysis. In the non-financial reports from 2013 to 2017, a clear master frame was found, involving a negative evaluation of the influence of the economic crisis. In contrast, discourse concerning the SDGs forms the backbone of the 2018 and 2019 reports. From the point of view of linguistic/discursive methodology, this study shows how the use of corpus linguistic techniques in combination with framing analysis can facilitate an examination of the changes in corporate discourse on sustainability, providing an effective method of studying non-financial reports. http://www.revistaiberica.org/index.php/iberica/article/view/580SDGs, CSR, framing, corpus linguistics, reporting
spellingShingle Ricardo-María Jiménez-Yáñez
Joan Fontrodona
The impact of the SDGs on non-financial corporate communications: an analysis of CaixaBank reports (2013-2019).
Ibérica
SDGs, CSR, framing, corpus linguistics, reporting
title The impact of the SDGs on non-financial corporate communications: an analysis of CaixaBank reports (2013-2019).
title_full The impact of the SDGs on non-financial corporate communications: an analysis of CaixaBank reports (2013-2019).
title_fullStr The impact of the SDGs on non-financial corporate communications: an analysis of CaixaBank reports (2013-2019).
title_full_unstemmed The impact of the SDGs on non-financial corporate communications: an analysis of CaixaBank reports (2013-2019).
title_short The impact of the SDGs on non-financial corporate communications: an analysis of CaixaBank reports (2013-2019).
title_sort impact of the sdgs on non financial corporate communications an analysis of caixabank reports 2013 2019
topic SDGs, CSR, framing, corpus linguistics, reporting
url http://www.revistaiberica.org/index.php/iberica/article/view/580
work_keys_str_mv AT ricardomariajimenezyanez theimpactofthesdgsonnonfinancialcorporatecommunicationsananalysisofcaixabankreports20132019
AT joanfontrodona theimpactofthesdgsonnonfinancialcorporatecommunicationsananalysisofcaixabankreports20132019
AT ricardomariajimenezyanez impactofthesdgsonnonfinancialcorporatecommunicationsananalysisofcaixabankreports20132019
AT joanfontrodona impactofthesdgsonnonfinancialcorporatecommunicationsananalysisofcaixabankreports20132019