APA (7th ed.) Citation

Rashid, A. G., Rizvi, W. H., & Amir, H. (2020). Deciphering brand loyalty through brand association and emotional confidence. Institute of Business Administration.

Chicago Style (17th ed.) Citation

Rashid, Amber Gul, Wajid Hussain Rizvi, and Huma Amir. Deciphering Brand Loyalty Through Brand Association and Emotional Confidence. Institute of Business Administration, 2020.

MLA (9th ed.) Citation

Rashid, Amber Gul, et al. Deciphering Brand Loyalty Through Brand Association and Emotional Confidence. Institute of Business Administration, 2020.