Promoting Professionalism, and Academic Librarianship: Observations on the Marketing of the M.L.S.

Despite the requirement for librarians to hold an MLS or equivalent, many libraries have not sought opportunities to publicize their credentials. In the college and university environment, this is surprising given the importance placed on credentials and advanced degrees. A brief survey of academi...

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Bibliographic Details
Main Authors: Brian Cameron, Cecile Farnum
Format: Article
Language:English
Published: The Partnership 2007-12-01
Series:Partnership: The Canadian Journal of Library and Information Practice and Research
Online Access:https://journal.lib.uoguelph.ca/index.php/perj/article/view/288
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author Brian Cameron
Cecile Farnum
author_facet Brian Cameron
Cecile Farnum
author_sort Brian Cameron
collection DOAJ
description Despite the requirement for librarians to hold an MLS or equivalent, many libraries have not sought opportunities to publicize their credentials. In the college and university environment, this is surprising given the importance placed on credentials and advanced degrees. A brief survey of academic library websites reveals that few are using the web to publicize librarian credentials, and as a result, are missing opportunities to promote their expertise and advanced qualifications to their community.
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spelling doaj.art-7b2bc72f4e4f42cd82d4d74d1c4df4ef2022-12-21T16:53:56ZengThe PartnershipPartnership: The Canadian Journal of Library and Information Practice and Research1911-95932007-12-012210.21083/partnership.v2i2.288227Promoting Professionalism, and Academic Librarianship: Observations on the Marketing of the M.L.S.Brian Cameron0Cecile Farnum1Ryerson University LibraryRyerson University LibraryDespite the requirement for librarians to hold an MLS or equivalent, many libraries have not sought opportunities to publicize their credentials. In the college and university environment, this is surprising given the importance placed on credentials and advanced degrees. A brief survey of academic library websites reveals that few are using the web to publicize librarian credentials, and as a result, are missing opportunities to promote their expertise and advanced qualifications to their community.https://journal.lib.uoguelph.ca/index.php/perj/article/view/288
spellingShingle Brian Cameron
Cecile Farnum
Promoting Professionalism, and Academic Librarianship: Observations on the Marketing of the M.L.S.
Partnership: The Canadian Journal of Library and Information Practice and Research
title Promoting Professionalism, and Academic Librarianship: Observations on the Marketing of the M.L.S.
title_full Promoting Professionalism, and Academic Librarianship: Observations on the Marketing of the M.L.S.
title_fullStr Promoting Professionalism, and Academic Librarianship: Observations on the Marketing of the M.L.S.
title_full_unstemmed Promoting Professionalism, and Academic Librarianship: Observations on the Marketing of the M.L.S.
title_short Promoting Professionalism, and Academic Librarianship: Observations on the Marketing of the M.L.S.
title_sort promoting professionalism and academic librarianship observations on the marketing of the m l s
url https://journal.lib.uoguelph.ca/index.php/perj/article/view/288
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