Competitiveness E-Commerce: An Empirical Study on MSMEs Producing Tempe Sanan Chips in Malang City
This quantitative research was conducted to determine the effect of e-commerce adoption on the competitiveness of MSMEs in Tempe Sanan Chips Industry Center, Malang City. This study used primary data obtained from questionnaires distributed to respondents who were owners of the MSMEs in Sanan Tempe...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
University of Brawijaya
2021-08-01
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Series: | Journal of Indonesian Applied Economics |
Subjects: | |
Online Access: | https://jiae.ub.ac.id/index.php/jiae/article/view/383 |