Competitiveness E-Commerce: An Empirical Study on MSMEs Producing Tempe Sanan Chips in Malang City

This quantitative research was conducted to determine the effect of e-commerce adoption on the competitiveness of MSMEs in Tempe Sanan Chips Industry Center, Malang City. This study used primary data obtained from questionnaires distributed to respondents who were owners of the MSMEs in Sanan Tempe...

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Bibliographic Details
Main Authors: Chandra Mayasari, Ferry Prasetyia
Format: Article
Language:English
Published: University of Brawijaya 2021-08-01
Series:Journal of Indonesian Applied Economics
Subjects:
Online Access:https://jiae.ub.ac.id/index.php/jiae/article/view/383

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