PENERAPAN BRANDING PADA UKM MAKANAN RINGAN DI KABUPATEN JEPARA
The implementation of branding to SME’s products can help the consumers to choose products from the competitors. The emergence of branding on SME’s products cause by the needed of identity for product’s of SME’s for entering in the national market, thus increasing penetration. In fact, many SMEs are...
Main Authors: | Hari Susanta Nugraha, Fitrie Ariyanti, Dar wanto |
---|---|
Format: | Article |
Language: | English |
Published: |
Department of Business Administration, Diponegoro University
2017-11-01
|
Series: | Jurnal Administrasi Bisnis |
Subjects: | |
Online Access: | https://ejournal.undip.ac.id/index.php/janis/article/view/16602 |
Similar Items
-
Packaging and Branding Strategy to Increase the Competitiveness of Bolu Jadul Business in Bulungan Village, Jepara
by: Isna Istiqomah, et al.
Published: (2021-05-01) -
The Effect of Branding on Attracting International Students with the Mediating of Satisfaction and Loyalty of Brand in Higher Education
by: Elham Hashemnia, et al.
Published: (2020-08-01) -
Branding Image melalui Penerapan Pendidikan Inklusif dalam Meningkatkan Daya Saing Madrasah
by: Moh. Fachri, et al.
Published: (2022-11-01) -
BRANDING AS AN INSTRUMENT OF IMPROVING INVESTMENT ATTRACTIVENESS OF THE TERRITORY
by: M. Makashev
Published: (2017-02-01) -
BRANDING AS AN INSTRUMENT OF IMPROVING INVESTMENT ATTRACTIVENESS OF THE TERRITORY
by: M. Makashev
Published: (2019-02-01)