Prominence of new Luxury car sales in Malaysia
Contemporary customers purchase belongings to compensate themselves, to please mental requirements or to make themselves touch well. Up-to-date customers purchase belongings because they are luxurious. They purchase belongings to make a declaration, to show off their character or to increase their s...
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Format: | Article |
Language: | English |
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EDP Sciences
2016-01-01
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Series: | MATEC Web of Conferences |
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Online Access: | http://dx.doi.org/10.1051/matecconf/20167400008 |
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author | Sultana Muneer Hashim Mohd Hizam Shafii Samsudin |
author_facet | Sultana Muneer Hashim Mohd Hizam Shafii Samsudin |
author_sort | Sultana Muneer |
collection | DOAJ |
description | Contemporary customers purchase belongings to compensate themselves, to please mental requirements or to make themselves touch well. Up-to-date customers purchase belongings because they are luxurious. They purchase belongings to make a declaration, to show off their character or to increase their self-confidence. Extraordinary superior merchandises, decorative packing, high-class stock localities, high marketing limitations, luxurious upgrades, promotion operations, and brand terms are all the involvement to the developed charges of luxury things. Corporations make great reserves of these machineries in direction to mark their goods promptly identifiable and acquainted. Vehicle transportation is perhaps the utmost regularly recycled method of carriage. The luxury goods will mislay their scarcity and superiority features if they are not valued high. Luxury products are costly in comparative and complete relations. Luxury car is a marketing word for an automobile that delivers luxury — enjoyable or wanted features outside severe requirement — at augmented outlay. The period proposes a car with advanced superiority equipment, superior presentation, additional exact structure, luxury, advanced strategy, technically inventive contemporary, or structures that take an appearance, brand, status, or prestige, or any other ‘discretionary’ feature or amalgamation of them. In such a case a study of luxury car sales has been conducted in Malaysia. The primary facts have been collected through oral interviews with stalwarts of automotive industry. The secondary facts are composed from the 30th November 2014 of Sunday Star, newspaper. Outcome of the research study divulges that despite disparity in income and wealth of the ethnic people, there are more luxury cars sales in Malaysia. |
first_indexed | 2024-12-13T23:21:14Z |
format | Article |
id | doaj.art-7b74770ffe22469c89d7b3db7b1f07cb |
institution | Directory Open Access Journal |
issn | 2261-236X |
language | English |
last_indexed | 2024-12-13T23:21:14Z |
publishDate | 2016-01-01 |
publisher | EDP Sciences |
record_format | Article |
series | MATEC Web of Conferences |
spelling | doaj.art-7b74770ffe22469c89d7b3db7b1f07cb2022-12-21T23:27:45ZengEDP SciencesMATEC Web of Conferences2261-236X2016-01-01740000810.1051/matecconf/20167400008matecconf_icmer2016_00008Prominence of new Luxury car sales in MalaysiaSultana Muneer0Hashim Mohd Hizam1Shafii Samsudin2Department of Business and Management, DRB-HICOM University of Automotive, DRB-HICOM, Automotive Complex, Peramujaya, Industrial AreaDepartment of Business and Management, DRB-HICOM University of Automotive, DRB-HICOM, Automotive Complex, Peramujaya, Industrial AreaDepartment of Business and Management, DRB-HICOM University of Automotive, DRB-HICOM, Automotive Complex, Peramujaya, Industrial AreaContemporary customers purchase belongings to compensate themselves, to please mental requirements or to make themselves touch well. Up-to-date customers purchase belongings because they are luxurious. They purchase belongings to make a declaration, to show off their character or to increase their self-confidence. Extraordinary superior merchandises, decorative packing, high-class stock localities, high marketing limitations, luxurious upgrades, promotion operations, and brand terms are all the involvement to the developed charges of luxury things. Corporations make great reserves of these machineries in direction to mark their goods promptly identifiable and acquainted. Vehicle transportation is perhaps the utmost regularly recycled method of carriage. The luxury goods will mislay their scarcity and superiority features if they are not valued high. Luxury products are costly in comparative and complete relations. Luxury car is a marketing word for an automobile that delivers luxury — enjoyable or wanted features outside severe requirement — at augmented outlay. The period proposes a car with advanced superiority equipment, superior presentation, additional exact structure, luxury, advanced strategy, technically inventive contemporary, or structures that take an appearance, brand, status, or prestige, or any other ‘discretionary’ feature or amalgamation of them. In such a case a study of luxury car sales has been conducted in Malaysia. The primary facts have been collected through oral interviews with stalwarts of automotive industry. The secondary facts are composed from the 30th November 2014 of Sunday Star, newspaper. Outcome of the research study divulges that despite disparity in income and wealth of the ethnic people, there are more luxury cars sales in Malaysia.http://dx.doi.org/10.1051/matecconf/20167400008AutomotiveIndustryLuxuryCarsalesMalaysiaAuto parts |
spellingShingle | Sultana Muneer Hashim Mohd Hizam Shafii Samsudin Prominence of new Luxury car sales in Malaysia MATEC Web of Conferences Automotive Industry Luxury Car sales Malaysia Auto parts |
title | Prominence of new Luxury car sales in Malaysia |
title_full | Prominence of new Luxury car sales in Malaysia |
title_fullStr | Prominence of new Luxury car sales in Malaysia |
title_full_unstemmed | Prominence of new Luxury car sales in Malaysia |
title_short | Prominence of new Luxury car sales in Malaysia |
title_sort | prominence of new luxury car sales in malaysia |
topic | Automotive Industry Luxury Car sales Malaysia Auto parts |
url | http://dx.doi.org/10.1051/matecconf/20167400008 |
work_keys_str_mv | AT sultanamuneer prominenceofnewluxurycarsalesinmalaysia AT hashimmohdhizam prominenceofnewluxurycarsalesinmalaysia AT shafiisamsudin prominenceofnewluxurycarsalesinmalaysia |