<i>OurPlaces</i>: Cross-Cultural Crowdsourcing Platform for Location Recommendation Services

This paper presents a cross-cultural crowdsourcing platform, called <i>OurPlaces</i>, where people from different cultures can share their spatial experiences. We built a three-layered architecture composed of: (<i>i</i>) places (locations where people have visited); (<inl...

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Main Authors: Luong Vuong Nguyen, Jason J. Jung, Myunggwon Hwang
Format: Article
Language:English
Published: MDPI AG 2020-11-01
Series:ISPRS International Journal of Geo-Information
Subjects:
Online Access:https://www.mdpi.com/2220-9964/9/12/711
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author Luong Vuong Nguyen
Jason J. Jung
Myunggwon Hwang
author_facet Luong Vuong Nguyen
Jason J. Jung
Myunggwon Hwang
author_sort Luong Vuong Nguyen
collection DOAJ
description This paper presents a cross-cultural crowdsourcing platform, called <i>OurPlaces</i>, where people from different cultures can share their spatial experiences. We built a three-layered architecture composed of: (<i>i</i>) places (locations where people have visited); (<inline-formula><math display="inline"><semantics><mrow><mi>i</mi><mi>i</mi></mrow></semantics></math></inline-formula>) cognition (how people have experienced these places); and (<inline-formula><math display="inline"><semantics><mrow><mi>i</mi><mi>i</mi><mi>i</mi></mrow></semantics></math></inline-formula>) users (those who have visited these places). Notably, cognition is represented as a paring of two similar places from different cultures (e.g., Versailles and Gyeongbokgung in France and Korea, respectively). As a case study, we applied the <i>OurPlaces</i> platform to a cross-cultural tourism recommendation system and conducted a simulation using a dataset collected from TripAdvisor. The tourist places were classified into four types (i.e., hotels, restaurants, shopping malls, and attractions). In addition, user feedback (e.g., ratings, rankings, and reviews) from various nationalities (assumed to be equivalent to cultures) was exploited to measure the similarities between tourism places and to generate a cognition layer on the platform. To demonstrate the effectiveness of the <i>OurPlaces</i>-based system, we compared it with a Pearson correlation-based system as a baseline. The experimental results show that the proposed system outperforms the baseline by 2.5% and 4.1% in the best case in terms of MAE and RMSE, respectively.
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spelling doaj.art-7d0597f05d0a43d4a37c4b75b1bffda52023-11-20T22:40:59ZengMDPI AGISPRS International Journal of Geo-Information2220-99642020-11-0191271110.3390/ijgi9120711<i>OurPlaces</i>: Cross-Cultural Crowdsourcing Platform for Location Recommendation ServicesLuong Vuong Nguyen0Jason J. Jung1Myunggwon Hwang2Department of Computer Engineering, Chung-Ang University, Seoul 156-756, KoreaDepartment of Computer Engineering, Chung-Ang University, Seoul 156-756, KoreaKorea Institute of Science and Technology Information, 245 Daehak-ro, Yuseong-gu, Daejeon 136-791, KoreaThis paper presents a cross-cultural crowdsourcing platform, called <i>OurPlaces</i>, where people from different cultures can share their spatial experiences. We built a three-layered architecture composed of: (<i>i</i>) places (locations where people have visited); (<inline-formula><math display="inline"><semantics><mrow><mi>i</mi><mi>i</mi></mrow></semantics></math></inline-formula>) cognition (how people have experienced these places); and (<inline-formula><math display="inline"><semantics><mrow><mi>i</mi><mi>i</mi><mi>i</mi></mrow></semantics></math></inline-formula>) users (those who have visited these places). Notably, cognition is represented as a paring of two similar places from different cultures (e.g., Versailles and Gyeongbokgung in France and Korea, respectively). As a case study, we applied the <i>OurPlaces</i> platform to a cross-cultural tourism recommendation system and conducted a simulation using a dataset collected from TripAdvisor. The tourist places were classified into four types (i.e., hotels, restaurants, shopping malls, and attractions). In addition, user feedback (e.g., ratings, rankings, and reviews) from various nationalities (assumed to be equivalent to cultures) was exploited to measure the similarities between tourism places and to generate a cognition layer on the platform. To demonstrate the effectiveness of the <i>OurPlaces</i>-based system, we compared it with a Pearson correlation-based system as a baseline. The experimental results show that the proposed system outperforms the baseline by 2.5% and 4.1% in the best case in terms of MAE and RMSE, respectively.https://www.mdpi.com/2220-9964/9/12/711recommendation systemscrowdsourcing platformcognitive similaritysimilar places
spellingShingle Luong Vuong Nguyen
Jason J. Jung
Myunggwon Hwang
<i>OurPlaces</i>: Cross-Cultural Crowdsourcing Platform for Location Recommendation Services
ISPRS International Journal of Geo-Information
recommendation systems
crowdsourcing platform
cognitive similarity
similar places
title <i>OurPlaces</i>: Cross-Cultural Crowdsourcing Platform for Location Recommendation Services
title_full <i>OurPlaces</i>: Cross-Cultural Crowdsourcing Platform for Location Recommendation Services
title_fullStr <i>OurPlaces</i>: Cross-Cultural Crowdsourcing Platform for Location Recommendation Services
title_full_unstemmed <i>OurPlaces</i>: Cross-Cultural Crowdsourcing Platform for Location Recommendation Services
title_short <i>OurPlaces</i>: Cross-Cultural Crowdsourcing Platform for Location Recommendation Services
title_sort i ourplaces i cross cultural crowdsourcing platform for location recommendation services
topic recommendation systems
crowdsourcing platform
cognitive similarity
similar places
url https://www.mdpi.com/2220-9964/9/12/711
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AT jasonjjung iourplacesicrossculturalcrowdsourcingplatformforlocationrecommendationservices
AT myunggwonhwang iourplacesicrossculturalcrowdsourcingplatformforlocationrecommendationservices