Spotřeba, životní styl a reklama v době státně socialistické diktatury jako identitotvorný prvek / Consumption, lifestyle and advertising in a state socialist dictatorship as a factor in the shaping of czech identity
This paper attempts to show how studying the history of consumer culture can help to reveal identity-forming processes in Czech society. The author first outlines how this topic was highlighted in the German environment by the wave of ‘ostalgia’ to encourage, unlike the Czech milieu, systematic r...
| Main Author: | |
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| Format: | Article |
| Language: | ces |
| Published: |
Univerzita Karlova, Filozofická fakulta
2016-06-01
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| Series: | Historie - Otázky - Problémy |
| Subjects: | |
| Online Access: | http://historieotazkyproblemy.ff.cuni.cz/wp-content/uploads/sites/11/2017/01/Ondrej_Taborsky_146-158.pdf |
| _version_ | 1811194416354820096 |
|---|---|
| author | Ondřej Táborský |
| author_facet | Ondřej Táborský |
| author_sort | Ondřej Táborský |
| collection | DOAJ |
| description | This paper attempts to show how studying the history of consumer culture can help to reveal identity-forming
processes in Czech society. The author first outlines how this topic was highlighted in
the German environment by the wave of ‘ostalgia’ to encourage, unlike the Czech milieu, systematic
research into the everyday life under a Communist dictatorship. Subsequently, this paper briefly introduces
the differences between Communist and Capitalist consumer culture. In the third part of
the text, the author offers a possible extension of the research identity-forming processes exploring
the development of the distribution infrastructure, the concepts of lifestyle and consumer discursive
structures, advertising images of the national community and ultimately, monitoring the production
of symbolic meanings of nation-specific objects. |
| first_indexed | 2024-04-12T00:26:36Z |
| format | Article |
| id | doaj.art-7dabe8224991452b92988c5574ece581 |
| institution | Directory Open Access Journal |
| issn | 1804-1132 2336-6672 |
| language | ces |
| last_indexed | 2024-04-12T00:26:36Z |
| publishDate | 2016-06-01 |
| publisher | Univerzita Karlova, Filozofická fakulta |
| record_format | Article |
| series | Historie - Otázky - Problémy |
| spelling | doaj.art-7dabe8224991452b92988c5574ece5812022-12-22T03:55:30ZcesUniverzita Karlova, Filozofická fakultaHistorie - Otázky - Problémy1804-11322336-66722016-06-0181146158Spotřeba, životní styl a reklama v době státně socialistické diktatury jako identitotvorný prvek / Consumption, lifestyle and advertising in a state socialist dictatorship as a factor in the shaping of czech identityOndřej Táborský0Oddělení novodobých českých dějin Národního muzeaThis paper attempts to show how studying the history of consumer culture can help to reveal identity-forming processes in Czech society. The author first outlines how this topic was highlighted in the German environment by the wave of ‘ostalgia’ to encourage, unlike the Czech milieu, systematic research into the everyday life under a Communist dictatorship. Subsequently, this paper briefly introduces the differences between Communist and Capitalist consumer culture. In the third part of the text, the author offers a possible extension of the research identity-forming processes exploring the development of the distribution infrastructure, the concepts of lifestyle and consumer discursive structures, advertising images of the national community and ultimately, monitoring the production of symbolic meanings of nation-specific objects.http://historieotazkyproblemy.ff.cuni.cz/wp-content/uploads/sites/11/2017/01/Ondrej_Taborsky_146-158.pdfidentityconsumptionlifestyleadvertisingnostalgia |
| spellingShingle | Ondřej Táborský Spotřeba, životní styl a reklama v době státně socialistické diktatury jako identitotvorný prvek / Consumption, lifestyle and advertising in a state socialist dictatorship as a factor in the shaping of czech identity Historie - Otázky - Problémy identity consumption lifestyle advertising nostalgia |
| title | Spotřeba, životní styl a reklama v době státně socialistické diktatury jako identitotvorný prvek / Consumption, lifestyle and advertising in a state socialist dictatorship as a factor in the shaping of czech identity |
| title_full | Spotřeba, životní styl a reklama v době státně socialistické diktatury jako identitotvorný prvek / Consumption, lifestyle and advertising in a state socialist dictatorship as a factor in the shaping of czech identity |
| title_fullStr | Spotřeba, životní styl a reklama v době státně socialistické diktatury jako identitotvorný prvek / Consumption, lifestyle and advertising in a state socialist dictatorship as a factor in the shaping of czech identity |
| title_full_unstemmed | Spotřeba, životní styl a reklama v době státně socialistické diktatury jako identitotvorný prvek / Consumption, lifestyle and advertising in a state socialist dictatorship as a factor in the shaping of czech identity |
| title_short | Spotřeba, životní styl a reklama v době státně socialistické diktatury jako identitotvorný prvek / Consumption, lifestyle and advertising in a state socialist dictatorship as a factor in the shaping of czech identity |
| title_sort | spotreba zivotni styl a reklama v dobe statne socialisticke diktatury jako identitotvorny prvek consumption lifestyle and advertising in a state socialist dictatorship as a factor in the shaping of czech identity |
| topic | identity consumption lifestyle advertising nostalgia |
| url | http://historieotazkyproblemy.ff.cuni.cz/wp-content/uploads/sites/11/2017/01/Ondrej_Taborsky_146-158.pdf |
| work_keys_str_mv | AT ondrejtaborsky spotrebazivotnistylareklamavdobestatnesocialistickediktaturyjakoidentitotvornyprvekconsumptionlifestyleandadvertisinginastatesocialistdictatorshipasafactorintheshapingofczechidentity |