A UTAUT-Based Framework for Analyzing Users’ Intention to Adopt Artificial Intelligence in Human Resource Recruitment: A Case Study of Thailand
Recruitment is a fundamental aspect of Human Resource Management to drive organizational performance. Traditional recruitment processes, with manual stages, are time-consuming and inefficient. Artificial Intelligence (AI), which demonstrates its potential in various sectors such as healthcare, educa...
Main Authors: | Tanatorn Tanantong, Piriyapong Wongras |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2024-01-01
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Series: | Systems |
Subjects: | |
Online Access: | https://www.mdpi.com/2079-8954/12/1/28 |
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