Delivering vaping cessation interventions to adolescents and young adults on Instagram: protocol for a randomized controlled trial

Abstract Background Adolescent and young adult use of electronic nicotine delivery systems (“vaping”) has increased rapidly since 2018. There is a dearth of evidence-based vaping cessation interventions for this vulnerable population. Social media use is common among young people, and smoking cessat...

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Main Authors: Joanne Chen Lyu, Sarah S. Olson, Danielle E. Ramo, Pamela M. Ling
Format: Article
Language:English
Published: BMC 2022-12-01
Series:BMC Public Health
Subjects:
Online Access:https://doi.org/10.1186/s12889-022-14606-7
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author Joanne Chen Lyu
Sarah S. Olson
Danielle E. Ramo
Pamela M. Ling
author_facet Joanne Chen Lyu
Sarah S. Olson
Danielle E. Ramo
Pamela M. Ling
author_sort Joanne Chen Lyu
collection DOAJ
description Abstract Background Adolescent and young adult use of electronic nicotine delivery systems (“vaping”) has increased rapidly since 2018. There is a dearth of evidence-based vaping cessation interventions for this vulnerable population. Social media use is common among young people, and smoking cessation groups on social media have shown efficacy in the past. The objective of this study is to describe the protocol for a randomized controlled trial (RCT) testing the efficacy of an Instagram-based vaping cessation intervention for adolescents and young adults. Methods Adolescents and young adults aged 13–21 residing in California who have vaped at least once per week in the past 30 days will be recruited through social media ads, community partners, and youth serving organizations. Participants will be randomly assigned to intervention or control conditions: the intervention group takes place on Instagram, where participants receive up to 3 posts per weekday for 25 days over 5 weeks; the control group will be directed to kickitca.org, a website offering links to chatline and texting cessation services operated by the California Smokers' Helpline. The primary outcome is biochemically verified 7-day point prevalence abstinence for nicotine vaping; secondary outcomes are vaping reduction by 50% or more, vaping quit attempts, readiness to quit vaping, confidence in ability to quit, desire to quit, commitment to abstinence, and use of evidence-based cessation strategies. Both the primary outcome and secondary outcomes will be assessed immediately, 3 months, and 6 months after the treatment. Discussion This is the first RCT to test a vaping cessation intervention delivered through Instagram. If effective, it will be one of the first evidence-based interventions to address vaping among adolescents and young adults and add to the evidence base for social media interventions for this population. Trial registration ClinicalTrials.gov: NCT04707911, registered on January 13, 2021.
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spelling doaj.art-7e275b9faa9c41909c0f1478ee87b1072022-12-22T04:18:56ZengBMCBMC Public Health1471-24582022-12-0122111010.1186/s12889-022-14606-7Delivering vaping cessation interventions to adolescents and young adults on Instagram: protocol for a randomized controlled trialJoanne Chen Lyu0Sarah S. Olson1Danielle E. Ramo2Pamela M. Ling3Center for Tobacco Control Research and Education, University of California, San FranciscoDivision of General Internal Medicine, Department of Medicine, University of California, San FranciscoHopeLabCenter for Tobacco Control Research and Education, University of California, San FranciscoAbstract Background Adolescent and young adult use of electronic nicotine delivery systems (“vaping”) has increased rapidly since 2018. There is a dearth of evidence-based vaping cessation interventions for this vulnerable population. Social media use is common among young people, and smoking cessation groups on social media have shown efficacy in the past. The objective of this study is to describe the protocol for a randomized controlled trial (RCT) testing the efficacy of an Instagram-based vaping cessation intervention for adolescents and young adults. Methods Adolescents and young adults aged 13–21 residing in California who have vaped at least once per week in the past 30 days will be recruited through social media ads, community partners, and youth serving organizations. Participants will be randomly assigned to intervention or control conditions: the intervention group takes place on Instagram, where participants receive up to 3 posts per weekday for 25 days over 5 weeks; the control group will be directed to kickitca.org, a website offering links to chatline and texting cessation services operated by the California Smokers' Helpline. The primary outcome is biochemically verified 7-day point prevalence abstinence for nicotine vaping; secondary outcomes are vaping reduction by 50% or more, vaping quit attempts, readiness to quit vaping, confidence in ability to quit, desire to quit, commitment to abstinence, and use of evidence-based cessation strategies. Both the primary outcome and secondary outcomes will be assessed immediately, 3 months, and 6 months after the treatment. Discussion This is the first RCT to test a vaping cessation intervention delivered through Instagram. If effective, it will be one of the first evidence-based interventions to address vaping among adolescents and young adults and add to the evidence base for social media interventions for this population. Trial registration ClinicalTrials.gov: NCT04707911, registered on January 13, 2021.https://doi.org/10.1186/s12889-022-14606-7Adolescents and young adultsElectronic nicotine delivery system (vaping) cessation interventionSocial mediaRandomized controlled trial
spellingShingle Joanne Chen Lyu
Sarah S. Olson
Danielle E. Ramo
Pamela M. Ling
Delivering vaping cessation interventions to adolescents and young adults on Instagram: protocol for a randomized controlled trial
BMC Public Health
Adolescents and young adults
Electronic nicotine delivery system (vaping) cessation intervention
Social media
Randomized controlled trial
title Delivering vaping cessation interventions to adolescents and young adults on Instagram: protocol for a randomized controlled trial
title_full Delivering vaping cessation interventions to adolescents and young adults on Instagram: protocol for a randomized controlled trial
title_fullStr Delivering vaping cessation interventions to adolescents and young adults on Instagram: protocol for a randomized controlled trial
title_full_unstemmed Delivering vaping cessation interventions to adolescents and young adults on Instagram: protocol for a randomized controlled trial
title_short Delivering vaping cessation interventions to adolescents and young adults on Instagram: protocol for a randomized controlled trial
title_sort delivering vaping cessation interventions to adolescents and young adults on instagram protocol for a randomized controlled trial
topic Adolescents and young adults
Electronic nicotine delivery system (vaping) cessation intervention
Social media
Randomized controlled trial
url https://doi.org/10.1186/s12889-022-14606-7
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