Sharing economy: Comparing users’ service quality perceptions in accommodation and transport on the case of Croatia
This paper focuses on the two most prevalent and economically significant services of the sharing economy: accommodation and transport. Its primary objective is to compare these two crucial sectors in terms of user perspective and their perceived service quality. Given that these platforms operate s...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
University of Split, Faculty of Economics
2023-01-01
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Series: | Management : Journal of Contemporary Management Issues |
Subjects: | |
Online Access: | https://hrcak.srce.hr/file/449995 |
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author | Doris Podrug Dragana Grubišić |
author_facet | Doris Podrug Dragana Grubišić |
author_sort | Doris Podrug |
collection | DOAJ |
description | This paper focuses on the two most prevalent and economically significant services of the sharing economy: accommodation and transport. Its primary objective is to compare these two crucial sectors in terms of user perspective and their perceived service quality. Given that these platforms operate similarly, this study aims to determine if there are unique aspects that require different approaches or areas that need to be improved. This is crucial for making these platforms function better and provide a better experience for users. The quality of service was analysed through technical and social categories. The goal was to determine whether and how the aforementioned service quality categories affect user behaviour and whether there are differences in the ranking of service quality categories from the users’ perspective, depending on the individual sector of the sharing economy.
On a sample of 327 respondents, SEM analysis was used to show that the technical and social categories of service quality positively and directly influence the behavioural intentions of users in the sharing economy in both the accommodation and transport sectors. The findings also revealed that, for the users of the sharing economy service in the accommodation sector, the social category of service quality is more important than the technical category, while for the users of the sharing economy services in the transport sector, the technical category of service quality is more important than the social one. |
first_indexed | 2024-04-24T09:04:04Z |
format | Article |
id | doaj.art-7e9f92c59e864f7b803f3aa88e2d2b6d |
institution | Directory Open Access Journal |
issn | 1331-0194 1846-3363 |
language | English |
last_indexed | 2024-04-24T09:04:04Z |
publishDate | 2023-01-01 |
publisher | University of Split, Faculty of Economics |
record_format | Article |
series | Management : Journal of Contemporary Management Issues |
spelling | doaj.art-7e9f92c59e864f7b803f3aa88e2d2b6d2024-04-15T19:09:49ZengUniversity of Split, Faculty of EconomicsManagement : Journal of Contemporary Management Issues1331-01941846-33632023-01-0128Special Issue10712510.30924/mjcmi.28.si.8Sharing economy: Comparing users’ service quality perceptions in accommodation and transport on the case of CroatiaDoris Podrug0Dragana Grubišić1University of Split, Faculty of Economics, Bussines and Tourism, CroatiaUniversity of Split, Faculty of Economics, Bussines and Tourism, CroatiaThis paper focuses on the two most prevalent and economically significant services of the sharing economy: accommodation and transport. Its primary objective is to compare these two crucial sectors in terms of user perspective and their perceived service quality. Given that these platforms operate similarly, this study aims to determine if there are unique aspects that require different approaches or areas that need to be improved. This is crucial for making these platforms function better and provide a better experience for users. The quality of service was analysed through technical and social categories. The goal was to determine whether and how the aforementioned service quality categories affect user behaviour and whether there are differences in the ranking of service quality categories from the users’ perspective, depending on the individual sector of the sharing economy. On a sample of 327 respondents, SEM analysis was used to show that the technical and social categories of service quality positively and directly influence the behavioural intentions of users in the sharing economy in both the accommodation and transport sectors. The findings also revealed that, for the users of the sharing economy service in the accommodation sector, the social category of service quality is more important than the technical category, while for the users of the sharing economy services in the transport sector, the technical category of service quality is more important than the social one.https://hrcak.srce.hr/file/449995user perspectivesharing economyservice qualityaccommodationtransport |
spellingShingle | Doris Podrug Dragana Grubišić Sharing economy: Comparing users’ service quality perceptions in accommodation and transport on the case of Croatia Management : Journal of Contemporary Management Issues user perspective sharing economy service quality accommodation transport |
title | Sharing economy: Comparing users’ service quality perceptions in accommodation and transport on the case of Croatia |
title_full | Sharing economy: Comparing users’ service quality perceptions in accommodation and transport on the case of Croatia |
title_fullStr | Sharing economy: Comparing users’ service quality perceptions in accommodation and transport on the case of Croatia |
title_full_unstemmed | Sharing economy: Comparing users’ service quality perceptions in accommodation and transport on the case of Croatia |
title_short | Sharing economy: Comparing users’ service quality perceptions in accommodation and transport on the case of Croatia |
title_sort | sharing economy comparing users service quality perceptions in accommodation and transport on the case of croatia |
topic | user perspective sharing economy service quality accommodation transport |
url | https://hrcak.srce.hr/file/449995 |
work_keys_str_mv | AT dorispodrug sharingeconomycomparingusersservicequalityperceptionsinaccommodationandtransportonthecaseofcroatia AT draganagrubisic sharingeconomycomparingusersservicequalityperceptionsinaccommodationandtransportonthecaseofcroatia |