MINIMIZED Design for the Packaging of Shenyang Specialties Against the Internet-Based Background

The focus herein is innovative design ideas for the packaging of Shenyang specialties under the concept of minimization. Through analyzing the current status of the packaging of Shenyang specialties, the relevance between minimized design and specialty package is discussed, while based on actual cas...

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Main Authors: Meng YANG, Xiaohui ZHANG
Format: Article
Language:English
Published: EDP Sciences 2018-01-01
Series:MATEC Web of Conferences
Online Access:https://doi.org/10.1051/matecconf/201817602008
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author Meng YANG
Xiaohui ZHANG
author_facet Meng YANG
Xiaohui ZHANG
author_sort Meng YANG
collection DOAJ
description The focus herein is innovative design ideas for the packaging of Shenyang specialties under the concept of minimization. Through analyzing the current status of the packaging of Shenyang specialties, the relevance between minimized design and specialty package is discussed, while based on actual cases, studies are carried out to find solutions for problems including waste of resources resulted from excessive packaging, homogenization of package images, blurring of audience identification, and unitary sales channel. By redesigning the packaging of Shenyang specialties against the internet-based background and increasing visibility of specialty products, new ideas and methods for the package design of Shenyang specialties are provided taking minimized concept as the entry point, thus to realize value guidance and culture communication under the concept of minimization.
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spelling doaj.art-7f2c90c9411242258081f07b4ef0ed7e2022-12-21T17:14:28ZengEDP SciencesMATEC Web of Conferences2261-236X2018-01-011760200810.1051/matecconf/201817602008matecconf_ifid2018_02008MINIMIZED Design for the Packaging of Shenyang Specialties Against the Internet-Based BackgroundMeng YANGXiaohui ZHANGThe focus herein is innovative design ideas for the packaging of Shenyang specialties under the concept of minimization. Through analyzing the current status of the packaging of Shenyang specialties, the relevance between minimized design and specialty package is discussed, while based on actual cases, studies are carried out to find solutions for problems including waste of resources resulted from excessive packaging, homogenization of package images, blurring of audience identification, and unitary sales channel. By redesigning the packaging of Shenyang specialties against the internet-based background and increasing visibility of specialty products, new ideas and methods for the package design of Shenyang specialties are provided taking minimized concept as the entry point, thus to realize value guidance and culture communication under the concept of minimization.https://doi.org/10.1051/matecconf/201817602008
spellingShingle Meng YANG
Xiaohui ZHANG
MINIMIZED Design for the Packaging of Shenyang Specialties Against the Internet-Based Background
MATEC Web of Conferences
title MINIMIZED Design for the Packaging of Shenyang Specialties Against the Internet-Based Background
title_full MINIMIZED Design for the Packaging of Shenyang Specialties Against the Internet-Based Background
title_fullStr MINIMIZED Design for the Packaging of Shenyang Specialties Against the Internet-Based Background
title_full_unstemmed MINIMIZED Design for the Packaging of Shenyang Specialties Against the Internet-Based Background
title_short MINIMIZED Design for the Packaging of Shenyang Specialties Against the Internet-Based Background
title_sort minimized design for the packaging of shenyang specialties against the internet based background
url https://doi.org/10.1051/matecconf/201817602008
work_keys_str_mv AT mengyang minimizeddesignforthepackagingofshenyangspecialtiesagainsttheinternetbasedbackground
AT xiaohuizhang minimizeddesignforthepackagingofshenyangspecialtiesagainsttheinternetbasedbackground