Implementation of Incremental Innovation and Radical Innovation Through Digital Marketing in Increasing the Competitive Advantage of UMKM Lampit in Wetland Areas of Hulu Sungai Utara Regency

Implementation of Incremental Innovation and Radical Innovation Through Digital Marketing in Increasing the Competitive Advantage of UMKM Lampit in Wetland Areas of Hulu Sungai Utara Regency

The purpose of this study is to analyze the Implementation of Incremental Innovation Analysis and Radical Innovation through Digital Marketing in Increasing the Competitive Advantage of UMKM Lampit Products in Wetland Areas of Hulu Sungai Utara Regency. The specific objectives of this study are 1....

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Bibliographic Details
Main Authors: Humaidi Humaidi, Rasyidi Rasyidi, Sugiharto Sugiharto, Ahmad Ehsan, Farah Amalia, Maulidia Fitria, Rahmawati Rahmawati
Format: Article
Language:English
Published: cita konsultindo 2023-09-01
Series:Asian Journal of Management, Entrepreneurship and Social Science
Subjects:
Incremental Innovation
Radical Innovation
Digital Marketing
Competitive Advantage
Online Access:http://ajmesc.com/index.php/ajmesc/article/view/502

Internet

http://ajmesc.com/index.php/ajmesc/article/view/502

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