Kebutuhan Dan Faktor Kontekstual Komunikasi CSR Berbasis Web Pada Perusahaan Tambang Di Indonesia

Web-based CSR communications are based on management's need to have dialogue with various stakeholders of the company, internal and external. The purpose of this research is to know the management's view on the needs of web-based CSR communication. Interviews were conducted to key personne...

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Main Author: Ati Harmoni
Format: Article
Language:English
Published: Universitas Tarumanagara 2018-09-01
Series:Jurnal Manajemen
Subjects:
Online Access:http://ecojoin.org/index.php/EJM/article/view/364
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author Ati Harmoni
author_facet Ati Harmoni
author_sort Ati Harmoni
collection DOAJ
description Web-based CSR communications are based on management's need to have dialogue with various stakeholders of the company, internal and external. The purpose of this research is to know the management's view on the needs of web-based CSR communication. Interviews were conducted to key personnel from 3 leading mining companies in Indonesia who have an official web and have implemented CSR program. Management needs are then assessed using the framework of Media Richness Theory. Interview results show that there are factors that management considers to disclose CSR information on the web. Critical or non-critical the need ofmanagement for web-based CSR communications affects the appropriate level of use of web features. Communication needs that are considered critical will lead to the use of extensive web features or moderate and vice versa if management considers the need for web-based communication is non-critical then the use of web features is limited.
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spelling doaj.art-7faf7b39773e4856a60256f890764a212022-12-22T03:57:37ZengUniversitas TarumanagaraJurnal Manajemen1410-35832549-87972018-09-0122210.24912/jm.v22i2.364349Kebutuhan Dan Faktor Kontekstual Komunikasi CSR Berbasis Web Pada Perusahaan Tambang Di IndonesiaAti HarmoniWeb-based CSR communications are based on management's need to have dialogue with various stakeholders of the company, internal and external. The purpose of this research is to know the management's view on the needs of web-based CSR communication. Interviews were conducted to key personnel from 3 leading mining companies in Indonesia who have an official web and have implemented CSR program. Management needs are then assessed using the framework of Media Richness Theory. Interview results show that there are factors that management considers to disclose CSR information on the web. Critical or non-critical the need ofmanagement for web-based CSR communications affects the appropriate level of use of web features. Communication needs that are considered critical will lead to the use of extensive web features or moderate and vice versa if management considers the need for web-based communication is non-critical then the use of web features is limited.http://ecojoin.org/index.php/EJM/article/view/364CSR communications, official web, Media Richness Theory, mining companies
spellingShingle Ati Harmoni
Kebutuhan Dan Faktor Kontekstual Komunikasi CSR Berbasis Web Pada Perusahaan Tambang Di Indonesia
Jurnal Manajemen
CSR communications, official web, Media Richness Theory, mining companies
title Kebutuhan Dan Faktor Kontekstual Komunikasi CSR Berbasis Web Pada Perusahaan Tambang Di Indonesia
title_full Kebutuhan Dan Faktor Kontekstual Komunikasi CSR Berbasis Web Pada Perusahaan Tambang Di Indonesia
title_fullStr Kebutuhan Dan Faktor Kontekstual Komunikasi CSR Berbasis Web Pada Perusahaan Tambang Di Indonesia
title_full_unstemmed Kebutuhan Dan Faktor Kontekstual Komunikasi CSR Berbasis Web Pada Perusahaan Tambang Di Indonesia
title_short Kebutuhan Dan Faktor Kontekstual Komunikasi CSR Berbasis Web Pada Perusahaan Tambang Di Indonesia
title_sort kebutuhan dan faktor kontekstual komunikasi csr berbasis web pada perusahaan tambang di indonesia
topic CSR communications, official web, Media Richness Theory, mining companies
url http://ecojoin.org/index.php/EJM/article/view/364
work_keys_str_mv AT atiharmoni kebutuhandanfaktorkontekstualkomunikasicsrberbasiswebpadaperusahaantambangdiindonesia