An increase of the region's competitiveness through effective tourist product management: an example using the thematic trail
The present article explores the possibility of increasing the competitiveness of regions by creating interesting tourist products that are based on local resources. An example of such a regional tourist product is the thematic (or ‘nature’) trail. The issue of trail management is also discussed usi...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Rzeszow University of Technology
2020-03-01
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| Series: | Humanities and Social Sciences |
| Subjects: | |
| Online Access: | https://hss.prz.edu.pl/hss/article/view/35 |
| _version_ | 1818609927607812096 |
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| author | Anna Nizioł Norbert Życzyński |
| author_facet | Anna Nizioł Norbert Życzyński |
| author_sort | Anna Nizioł |
| collection | DOAJ |
| description | The present article explores the possibility of increasing the competitiveness of regions by creating interesting tourist products that are based on local resources. An example of such a regional tourist product is the thematic (or ‘nature’) trail. The issue of trail management is also discussed using an example of a cultural trail. This review article used verified data from publicly available existing sources, including specialist literature and the internet. In addition to publicly available data, we used a case study approach using examples of the Culinary Trail “Podkarpackie Flavours” and the “Wooden Architecture Trail” of the Małopolska Voivodship. We analyzed the case study to answer the following question: “Can a tourist product of a region used in a network structure (such as a thematic trail) affect the region's competitiveness?” |
| first_indexed | 2024-12-16T15:06:19Z |
| format | Article |
| id | doaj.art-80c5bb2ea1784c6cb775850e022087b3 |
| institution | Directory Open Access Journal |
| issn | 2300-5327 2300-9918 |
| language | English |
| last_indexed | 2024-12-16T15:06:19Z |
| publishDate | 2020-03-01 |
| publisher | Rzeszow University of Technology |
| record_format | Article |
| series | Humanities and Social Sciences |
| spelling | doaj.art-80c5bb2ea1784c6cb775850e022087b32022-12-21T22:27:08ZengRzeszow University of TechnologyHumanities and Social Sciences2300-53272300-99182020-03-01271424810.7862/rz.2020.hss.435An increase of the region's competitiveness through effective tourist product management: an example using the thematic trailAnna Nizioł0Norbert Życzyński1 Institute of Physical Education, Collegium of Medical Sciences, University of RzeszówThe Faculty of Management, Department of Management Systems and Logistics, Rzeszow University of TechnologyThe present article explores the possibility of increasing the competitiveness of regions by creating interesting tourist products that are based on local resources. An example of such a regional tourist product is the thematic (or ‘nature’) trail. The issue of trail management is also discussed using an example of a cultural trail. This review article used verified data from publicly available existing sources, including specialist literature and the internet. In addition to publicly available data, we used a case study approach using examples of the Culinary Trail “Podkarpackie Flavours” and the “Wooden Architecture Trail” of the Małopolska Voivodship. We analyzed the case study to answer the following question: “Can a tourist product of a region used in a network structure (such as a thematic trail) affect the region's competitiveness?”https://hss.prz.edu.pl/hss/article/view/35regioncompetitivenessmanagementtourist producttrail |
| spellingShingle | Anna Nizioł Norbert Życzyński An increase of the region's competitiveness through effective tourist product management: an example using the thematic trail Humanities and Social Sciences region competitiveness management tourist product trail |
| title | An increase of the region's competitiveness through effective tourist product management: an example using the thematic trail |
| title_full | An increase of the region's competitiveness through effective tourist product management: an example using the thematic trail |
| title_fullStr | An increase of the region's competitiveness through effective tourist product management: an example using the thematic trail |
| title_full_unstemmed | An increase of the region's competitiveness through effective tourist product management: an example using the thematic trail |
| title_short | An increase of the region's competitiveness through effective tourist product management: an example using the thematic trail |
| title_sort | increase of the region s competitiveness through effective tourist product management an example using the thematic trail |
| topic | region competitiveness management tourist product trail |
| url | https://hss.prz.edu.pl/hss/article/view/35 |
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