A Study of Innovation Management at Braskem
In the current economic climate, companies must seek new ways to manage innovation, which hasrecently become a key method of differentiation in competitive markets. The general goal of this ar-ticle was to study the process of innovation management in a petrochemical company. A case studyperformed a...
| Main Authors: | , |
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| Format: | Article |
| Language: | Portuguese |
| Published: |
Universidade Regional do Noroeste do Estado do Rio Grande do Sul
2016-01-01
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| Series: | Desenvolvimento em Questão |
| Subjects: | |
| Online Access: | http://www.redalyc.org/articulo.oa?id=75249873013 |