The Influence of Sharia Marketing and Product Literacy on Public Interest in Making Transactions at Islamic Banks (Case Study of Indonesian Islamic Bank Customers)
Islamic banking is one of the instruments seen in determining the development of Islamic economics in Indonesia. Along with the development of Islamic banking, of course, it must continue to strive to strengthen public confidence to continue using Islamic bank products. This study aims to examine t...
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Format: | Article |
Language: | English |
Published: |
Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
2023-08-01
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Series: | Indonesian Interdisciplinary Journal of Sharia Economics |
Subjects: | |
Online Access: | https://ikhac.ac.id/e-journal/index.php/iijse/article/view/3947 |