Measuring the Effectiveness of Marketing Communications With Index 3K
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
LLC "CPC "Business Perspectives"
2007-09-01
|
| Series: | Innovative Marketing |
| Online Access: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/1876/im_en_2007_03_Zenkin.pdf |
| _version_ | 1818299439216852992 |
|---|---|
| author | Denis Zenkin Alexey Dolya |
| author_facet | Denis Zenkin Alexey Dolya |
| author_sort | Denis Zenkin |
| collection | DOAJ |
| first_indexed | 2024-12-13T04:51:14Z |
| format | Article |
| id | doaj.art-81dfc7612b9f4af4b6cc633af1563a51 |
| institution | Directory Open Access Journal |
| issn | 1814-2427 1816-6326 |
| language | English |
| last_indexed | 2024-12-13T04:51:14Z |
| publishDate | 2007-09-01 |
| publisher | LLC "CPC "Business Perspectives" |
| record_format | Article |
| series | Innovative Marketing |
| spelling | doaj.art-81dfc7612b9f4af4b6cc633af1563a512022-12-21T23:58:59ZengLLC "CPC "Business Perspectives"Innovative Marketing1814-24271816-63262007-09-01331876Measuring the Effectiveness of Marketing Communications With Index 3KDenis ZenkinAlexey Dolyahttps://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/1876/im_en_2007_03_Zenkin.pdf |
| spellingShingle | Denis Zenkin Alexey Dolya Measuring the Effectiveness of Marketing Communications With Index 3K Innovative Marketing |
| title | Measuring the Effectiveness of Marketing Communications With Index 3K |
| title_full | Measuring the Effectiveness of Marketing Communications With Index 3K |
| title_fullStr | Measuring the Effectiveness of Marketing Communications With Index 3K |
| title_full_unstemmed | Measuring the Effectiveness of Marketing Communications With Index 3K |
| title_short | Measuring the Effectiveness of Marketing Communications With Index 3K |
| title_sort | measuring the effectiveness of marketing communications with index 3k |
| url | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/1876/im_en_2007_03_Zenkin.pdf |
| work_keys_str_mv | AT deniszenkin measuringtheeffectivenessofmarketingcommunicationswithindex3k AT alexeydolya measuringtheeffectivenessofmarketingcommunicationswithindex3k |