The Interplay of AI Adoption, IoT Edge, and Adaptive Resilience to Explain Digital Innovation: Evidence from German Family-Owned SMEs

This study aims to discover how artificial intelligence adoption in notion (AI) plays a role in digital innovation using the theoretical foundation of diffusion of innovations and effectuation theories. The current research also investigates the moderating role of other edge Internet of Things (IoT)...

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Main Authors: Irfan Saleem, Shah Md. Safiul Hoque, Rubeena Tashfeen, Manuela Weller
Format: Article
Language:English
Published: MDPI AG 2023-08-01
Series:Journal of Theoretical and Applied Electronic Commerce Research
Subjects:
Online Access:https://www.mdpi.com/0718-1876/18/3/71
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author Irfan Saleem
Shah Md. Safiul Hoque
Rubeena Tashfeen
Manuela Weller
author_facet Irfan Saleem
Shah Md. Safiul Hoque
Rubeena Tashfeen
Manuela Weller
author_sort Irfan Saleem
collection DOAJ
description This study aims to discover how artificial intelligence adoption in notion (AI) plays a role in digital innovation using the theoretical foundation of diffusion of innovations and effectuation theories. The current research also investigates the moderating role of other edge Internet of Things (IoT) and the mediating role of adaptive resilience. The data collection is performed using a survey conducted among employees of family-owned SMEs. The findings reveal that AI forecasts digital innovation through adaptive resilience. The results also confirm the moderating role of threat to IoT edge and the mediating role of adaptive resilience, but moderated mediating is not supported. We conclude that family-owned SMEs intend to adopt AI, but SMEs face challenges using IoT edge. This study has implications for family firms specifically and technology adopters in general.
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spelling doaj.art-822c48cd43ed4bf5b51a41909e68002a2023-11-19T11:32:14ZengMDPI AGJournal of Theoretical and Applied Electronic Commerce Research0718-18762023-08-011831419143010.3390/jtaer18030071The Interplay of AI Adoption, IoT Edge, and Adaptive Resilience to Explain Digital Innovation: Evidence from German Family-Owned SMEsIrfan Saleem0Shah Md. Safiul Hoque1Rubeena Tashfeen2Manuela Weller3Faculty of Business, Sohar University, Sohar 311, OmanFaculty of Business, Sohar University, Sohar 311, OmanUCP Business School, University of Central Punjab, Lahore 54590, PakistanTechnische Hochschule Mittelhessen, University of Applied Sciences, 35390 Giessen, GermanyThis study aims to discover how artificial intelligence adoption in notion (AI) plays a role in digital innovation using the theoretical foundation of diffusion of innovations and effectuation theories. The current research also investigates the moderating role of other edge Internet of Things (IoT) and the mediating role of adaptive resilience. The data collection is performed using a survey conducted among employees of family-owned SMEs. The findings reveal that AI forecasts digital innovation through adaptive resilience. The results also confirm the moderating role of threat to IoT edge and the mediating role of adaptive resilience, but moderated mediating is not supported. We conclude that family-owned SMEs intend to adopt AI, but SMEs face challenges using IoT edge. This study has implications for family firms specifically and technology adopters in general.https://www.mdpi.com/0718-1876/18/3/71Edge Internet of Thingsdiffusion of innovationseffectuation theoryfamily-owned SMEsGermany
spellingShingle Irfan Saleem
Shah Md. Safiul Hoque
Rubeena Tashfeen
Manuela Weller
The Interplay of AI Adoption, IoT Edge, and Adaptive Resilience to Explain Digital Innovation: Evidence from German Family-Owned SMEs
Journal of Theoretical and Applied Electronic Commerce Research
Edge Internet of Things
diffusion of innovations
effectuation theory
family-owned SMEs
Germany
title The Interplay of AI Adoption, IoT Edge, and Adaptive Resilience to Explain Digital Innovation: Evidence from German Family-Owned SMEs
title_full The Interplay of AI Adoption, IoT Edge, and Adaptive Resilience to Explain Digital Innovation: Evidence from German Family-Owned SMEs
title_fullStr The Interplay of AI Adoption, IoT Edge, and Adaptive Resilience to Explain Digital Innovation: Evidence from German Family-Owned SMEs
title_full_unstemmed The Interplay of AI Adoption, IoT Edge, and Adaptive Resilience to Explain Digital Innovation: Evidence from German Family-Owned SMEs
title_short The Interplay of AI Adoption, IoT Edge, and Adaptive Resilience to Explain Digital Innovation: Evidence from German Family-Owned SMEs
title_sort interplay of ai adoption iot edge and adaptive resilience to explain digital innovation evidence from german family owned smes
topic Edge Internet of Things
diffusion of innovations
effectuation theory
family-owned SMEs
Germany
url https://www.mdpi.com/0718-1876/18/3/71
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