Charging Customers or Making Profit? Business Model Change in the Software Industry
Purpose: Advancements in technology, changing customer demands or new market entrants are often seen as a necessary condition to trigger the creation of new Business Models, or disruptive change in existing ones. Yet, the sufficient condition is often determined by pricing and how customers are will...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Aalborg University Open Publishing
2014-08-01
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Series: | Journal of Business Models |
Subjects: | |
Online Access: | https://journals.aau.dk/index.php/JOBM/article/view/721 |