Adaptation to the international business environment: a resource advantage perspective
This paper discusses the importance of the adaptation of the firm to the International Business Environment. Using concepts from the literature on resource advantage, is posit that the firms’ adaptation capability to different International Business Environments is a valuable, difficult to imitate,...
Main Authors: | Manuel Portugal Ferreira, Fernando Antonio Ribeiro Serra, Dan Li |
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Format: | Article |
Language: | Portuguese |
Published: |
Universidade Federal de Santa Catarina
2009-11-01
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Series: | Revista Contemporânea de Contabilidade |
Subjects: | |
Online Access: | https://periodicos.ufsc.br/index.php/contabilidade/article/view/6978 |
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