Ecosystem Legitimacy Challenges in the Platform, Data, and Artificial Intelligence Business Model

Digitalisation lays the groundwork for the emergence of novel business models taking advantage of modern technologies. Simultaneously, the new business models face an array of legitimacy challenges. This paper proposes an integrated framework for studying legitimacy challenges through the lens of m...

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Main Authors: Julia Zhang, Oxana Gisca, Rashid Sadeghian Dehkordi, Petri Ahokangas
Format: Article
Language:English
Published: Aalborg University Open Publishing 2022-07-01
Series:Journal of Business Models
Online Access:https://130.225.53.24/index.php/JOBM/article/view/6794
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author Julia Zhang
Oxana Gisca
Rashid Sadeghian Dehkordi
Petri Ahokangas
author_facet Julia Zhang
Oxana Gisca
Rashid Sadeghian Dehkordi
Petri Ahokangas
author_sort Julia Zhang
collection DOAJ
description Digitalisation lays the groundwork for the emergence of novel business models taking advantage of modern technologies. Simultaneously, the new business models face an array of legitimacy challenges. This paper proposes an integrated framework for studying legitimacy challenges through the lens of managerial choices and consequences of the business model at the ecosystemic level. It combines and elaborates on essential legitimacy aspects connected to digitalisation, reflecting on stakeholders at the business, individual and ecosystemic level. The value of the paper is based on providing a comprehensive and ecosystemic view of studying the legitimacy challenges connected to the platform, data, and Artificial Intelligence (AI).
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spelling doaj.art-82a450de090740e7a3b874f4d20226092024-04-02T21:04:04ZengAalborg University Open PublishingJournal of Business Models2246-24652022-07-0110110.54337/jbm.v10i1.6794Ecosystem Legitimacy Challenges in the Platform, Data, and Artificial Intelligence Business ModelJulia Zhang0Oxana Gisca1Rashid Sadeghian Dehkordi2Petri Ahokangas3Oulu Business School, Martti Ahtisaari InstituteMartti Ahtisaari Institute, Oulu Business School, University of OuluMartti Ahtisaari Institute, Oulu Business School, University of OuluMartti Ahtisaari Institute, Oulu Business School, University of Oulu Digitalisation lays the groundwork for the emergence of novel business models taking advantage of modern technologies. Simultaneously, the new business models face an array of legitimacy challenges. This paper proposes an integrated framework for studying legitimacy challenges through the lens of managerial choices and consequences of the business model at the ecosystemic level. It combines and elaborates on essential legitimacy aspects connected to digitalisation, reflecting on stakeholders at the business, individual and ecosystemic level. The value of the paper is based on providing a comprehensive and ecosystemic view of studying the legitimacy challenges connected to the platform, data, and Artificial Intelligence (AI). https://130.225.53.24/index.php/JOBM/article/view/6794
spellingShingle Julia Zhang
Oxana Gisca
Rashid Sadeghian Dehkordi
Petri Ahokangas
Ecosystem Legitimacy Challenges in the Platform, Data, and Artificial Intelligence Business Model
Journal of Business Models
title Ecosystem Legitimacy Challenges in the Platform, Data, and Artificial Intelligence Business Model
title_full Ecosystem Legitimacy Challenges in the Platform, Data, and Artificial Intelligence Business Model
title_fullStr Ecosystem Legitimacy Challenges in the Platform, Data, and Artificial Intelligence Business Model
title_full_unstemmed Ecosystem Legitimacy Challenges in the Platform, Data, and Artificial Intelligence Business Model
title_short Ecosystem Legitimacy Challenges in the Platform, Data, and Artificial Intelligence Business Model
title_sort ecosystem legitimacy challenges in the platform data and artificial intelligence business model
url https://130.225.53.24/index.php/JOBM/article/view/6794
work_keys_str_mv AT juliazhang ecosystemlegitimacychallengesintheplatformdataandartificialintelligencebusinessmodel
AT oxanagisca ecosystemlegitimacychallengesintheplatformdataandartificialintelligencebusinessmodel
AT rashidsadeghiandehkordi ecosystemlegitimacychallengesintheplatformdataandartificialintelligencebusinessmodel
AT petriahokangas ecosystemlegitimacychallengesintheplatformdataandartificialintelligencebusinessmodel