Digital Technologies as a Driver of Capitalization Growth in Shopping and Entertainment Centers
The relevance of the chosen topic is confirmed by the increased competition among the participants of the commercial real estate market, which is connected with the market saturation. The study aims to assess the impact of modern digital technologies on the performance of a shopping and entertainmen...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2022-06-01
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| Series: | Real Estate Management and Valuation |
| Subjects: | |
| Online Access: | https://doi.org/10.2478/remav-2022-0013 |
| _version_ | 1811329519561211904 |
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| author | Pupentsova Svetlana Alekseeva Natalia Antoshkova Natalia Pshebel‘skaya Lyudmila |
| author_facet | Pupentsova Svetlana Alekseeva Natalia Antoshkova Natalia Pshebel‘skaya Lyudmila |
| author_sort | Pupentsova Svetlana |
| collection | DOAJ |
| description | The relevance of the chosen topic is confirmed by the increased competition among the participants of the commercial real estate market, which is connected with the market saturation. The study aims to assess the impact of modern digital technologies on the performance of a shopping and entertainment center. Research was conducted using the example of a retail and entertainment center in Saint-Petersburg. The work proposes a “smart” approach to management, where additional investments are taken into account when the digital infrastructure is being created. The research shows that the transition from a traditional business management to a “smart” variant of property object‘s development, based on the active use of digital technologies, leads to a significant increase in its capitalization, traffic, average bill and occupancy by tenants. The novelty of the following work is to justify the economic efficiency of the application of digital technologies‘ in retail based on the calculation of the retail and entertainment center‘s capitalization value change under the influence of the implementation of automated accounting. The presented research can be used to develop a methodology for assessing the impact of the introduction of digital technologies on the efficiency of shopping and entertainment facilities. |
| first_indexed | 2024-04-13T15:45:27Z |
| format | Article |
| id | doaj.art-82aa17ceb53447d7b7c764787a4e771c |
| institution | Directory Open Access Journal |
| issn | 2300-5289 |
| language | English |
| last_indexed | 2024-04-13T15:45:27Z |
| publishDate | 2022-06-01 |
| publisher | Sciendo |
| record_format | Article |
| series | Real Estate Management and Valuation |
| spelling | doaj.art-82aa17ceb53447d7b7c764787a4e771c2022-12-22T02:41:00ZengSciendoReal Estate Management and Valuation2300-52892022-06-01302476010.2478/remav-2022-0013Digital Technologies as a Driver of Capitalization Growth in Shopping and Entertainment CentersPupentsova Svetlana0Alekseeva Natalia1Antoshkova Natalia2Pshebel‘skaya Lyudmila3Peter the Great St. Petersburg Polytechnic UniversityPeter the Great St. Petersburg Polytechnic UniversitySaint-Petersburg State Institute of TechnologyBelarusian State Technological UniversityThe relevance of the chosen topic is confirmed by the increased competition among the participants of the commercial real estate market, which is connected with the market saturation. The study aims to assess the impact of modern digital technologies on the performance of a shopping and entertainment center. Research was conducted using the example of a retail and entertainment center in Saint-Petersburg. The work proposes a “smart” approach to management, where additional investments are taken into account when the digital infrastructure is being created. The research shows that the transition from a traditional business management to a “smart” variant of property object‘s development, based on the active use of digital technologies, leads to a significant increase in its capitalization, traffic, average bill and occupancy by tenants. The novelty of the following work is to justify the economic efficiency of the application of digital technologies‘ in retail based on the calculation of the retail and entertainment center‘s capitalization value change under the influence of the implementation of automated accounting. The presented research can be used to develop a methodology for assessing the impact of the introduction of digital technologies on the efficiency of shopping and entertainment facilities.https://doi.org/10.2478/remav-2022-0013real propertydigital technologies“smart”approach to managementcapitalizationr33l85 |
| spellingShingle | Pupentsova Svetlana Alekseeva Natalia Antoshkova Natalia Pshebel‘skaya Lyudmila Digital Technologies as a Driver of Capitalization Growth in Shopping and Entertainment Centers Real Estate Management and Valuation real property digital technologies “smart”approach to management capitalization r33 l85 |
| title | Digital Technologies as a Driver of Capitalization Growth in Shopping and Entertainment Centers |
| title_full | Digital Technologies as a Driver of Capitalization Growth in Shopping and Entertainment Centers |
| title_fullStr | Digital Technologies as a Driver of Capitalization Growth in Shopping and Entertainment Centers |
| title_full_unstemmed | Digital Technologies as a Driver of Capitalization Growth in Shopping and Entertainment Centers |
| title_short | Digital Technologies as a Driver of Capitalization Growth in Shopping and Entertainment Centers |
| title_sort | digital technologies as a driver of capitalization growth in shopping and entertainment centers |
| topic | real property digital technologies “smart”approach to management capitalization r33 l85 |
| url | https://doi.org/10.2478/remav-2022-0013 |
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