HOW DO NEGATIVE DESTINATION IMAGE ELEMENTS AFFECT DOMESTIC TOURISM?
Destination image perceptions have a strong impact on the visit intention of tourists. While positive representations of a destination affect this intention favorably, negative representations decrease it. During the first year of the pandemic, intensified tourist flows toward dominantly nature-ba...
Main Author: | Nikola Todorović |
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Format: | Article |
Language: | English |
Published: |
Geographical Institute "Jovan Cvijić" SASA
2023-12-01
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Series: | Zbornik Radova: Geografski institut "Jovan Cvijić" |
Subjects: | |
Online Access: | http://ojs.gi.sanu.ac.rs/index.php/zbornik/article/view/793 |
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