METAFORA DAN IDIOLOGI FILM IKLAN MANDIRI SECURITAS

METAFORA DAN IDIOLOGI FILM IKLAN MANDIRI SECURITAS

The Mandiri Securitas advertisement film is a corporate advertisement that contains a persuasive message to increase brand image as a leader in investment in the Stock Exchange or trusted banking investment in Indonesia. The metaphor in the Mandiri Securitas advertisement contains cinematographic im...

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Bibliographic Details
Main Authors: H., Handriyotopo, GR Lono Lastoro, SP Gustami
Format: Article
Language:Indonesian
Published: Institut Seni Indonesia (ISI) Surakarta 2019-01-01
Series:Brikolase
Online Access:https://jurnal.isi-ska.ac.id/index.php/brikolase/article/view/2332

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