Dans l’atelier des publics
Drawing on a corpus of participative mobile applications made available by Rmn – Grand Palais to its visitors between 2012 and 2017, the author examines how the cultural institution has taken into account the “Instagram-ification” of its audiences and how this is reflected in various mechanisms (sce...
| Main Author: | |
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| Format: | Article |
| Language: | fra |
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Université Laval
2019-04-01
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| Series: | Communication |
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| Online Access: | http://journals.openedition.org/communication/10057 |
| _version_ | 1819122503177469952 |
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| author | Sébastien Appiotti |
| author_facet | Sébastien Appiotti |
| author_sort | Sébastien Appiotti |
| collection | DOAJ |
| description | Drawing on a corpus of participative mobile applications made available by Rmn – Grand Palais to its visitors between 2012 and 2017, the author examines how the cultural institution has taken into account the “Instagram-ification” of its audiences and how this is reflected in various mechanisms (scenography, signage, digital technology). He explores the ideological foundations of this idealized form of participation through visual creation and shows how it is strongly rooted in communications strategies. He provides a basis for further reflection on the double inducement to participate and create and reveals the role that photographic images play in these dynamics. |
| first_indexed | 2024-12-22T06:53:29Z |
| format | Article |
| id | doaj.art-837cc5ff2841428b980c833e51157ea4 |
| institution | Directory Open Access Journal |
| issn | 1189-3788 1920-7344 |
| language | fra |
| last_indexed | 2024-12-22T06:53:29Z |
| publishDate | 2019-04-01 |
| publisher | Université Laval |
| record_format | Article |
| series | Communication |
| spelling | doaj.art-837cc5ff2841428b980c833e51157ea42022-12-21T18:35:02ZfraUniversité LavalCommunication1189-37881920-73442019-04-0136110.4000/communication.10057Dans l’atelier des publicsSébastien AppiottiDrawing on a corpus of participative mobile applications made available by Rmn – Grand Palais to its visitors between 2012 and 2017, the author examines how the cultural institution has taken into account the “Instagram-ification” of its audiences and how this is reflected in various mechanisms (scenography, signage, digital technology). He explores the ideological foundations of this idealized form of participation through visual creation and shows how it is strongly rooted in communications strategies. He provides a basis for further reflection on the double inducement to participate and create and reveals the role that photographic images play in these dynamics.http://journals.openedition.org/communication/10057national museumsmobile applicationsaudiencescommunications strategiesFrance |
| spellingShingle | Sébastien Appiotti Dans l’atelier des publics Communication national museums mobile applications audiences communications strategies France |
| title | Dans l’atelier des publics |
| title_full | Dans l’atelier des publics |
| title_fullStr | Dans l’atelier des publics |
| title_full_unstemmed | Dans l’atelier des publics |
| title_short | Dans l’atelier des publics |
| title_sort | dans l atelier des publics |
| topic | national museums mobile applications audiences communications strategies France |
| url | http://journals.openedition.org/communication/10057 |
| work_keys_str_mv | AT sebastienappiotti danslatelierdespublics |