Ouverture de ‘Market-Driven Management in Global Tourism’

Tourism and other related industries are an inseparable part of globalization in the world economy. Global markets have encouraged the removal of many trade barriers while fostering the free movement of people and know-how across borders that have benefitted the tourism industry. Globalisation, ha...

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Bibliographic Details
Main Authors: Silvio M. Brondoni, Simona Franzoni
Format: Article
Language:English
Published: Niccolò Cusano University-Rome 2017-05-01
Series:Symphonya
Subjects:
Online Access:https://symphonya.unicusano.it/article/view/12560
Description
Summary:Tourism and other related industries are an inseparable part of globalization in the world economy. Global markets have encouraged the removal of many trade barriers while fostering the free movement of people and know-how across borders that have benefitted the tourism industry. Globalisation, hard competition and market-driven management are the fundamental characteristics of today’s tourism business and the need to co-build global connectivity for innovation is crucial to the survival of tourism enterprises and all parties involved in the development of global tourism.
ISSN:1593-0300
1593-0319