Vegetable market: competitive advantages of Georgian product and competition challenges
The paper evaluates the level of competition on the vegetable market. Based on the analysis of the production development trends and resource potential, dynamics and ratio of export and import of agricultural products, including vegetables are presented; dynamics of self-sufficiency ratio of these p...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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LLC "CPC "Business Perspectives"
2018-11-01
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| Series: | Innovative Marketing |
| Subjects: | |
| Online Access: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/11117/IM_2018_03_Kharaishvili.pdf |
| _version_ | 1818959566146109440 |
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| author | Eter Kharaishvili Badri Gechbaia Gela Mamuladze |
| author_facet | Eter Kharaishvili Badri Gechbaia Gela Mamuladze |
| author_sort | Eter Kharaishvili |
| collection | DOAJ |
| description | The paper evaluates the level of competition on the vegetable market. Based on the analysis of the production development trends and resource potential, dynamics and ratio of export and import of agricultural products, including vegetables are presented; dynamics of self-sufficiency ratio of these products is studied; challenges of food security and competitive advantages of Georgian vegetables are identified.The article concludes that the country has a significant potential for exporting vegetables both to the countries of Europe and Middle East. The paper discusses the factors that hinder export of vegetables; in addition, the ways for reducing dependency on seasonality, opportunities for the development of modern greenhouses and mechanisms for supplying goods to customers all year round are suggested.On the basis of analyzing the level of competition on the vegetable market, vegetable business is considered as monopolistic. In addition, it is calculated that, currently, local vegetables products account for only 75% of the market.The paper evaluates the outcomes of high market power caused by monopoly in vegetable business; the impact of market power on pricing mechanism and the welfare of population is determined. In accordance with the problems identified, conclusions are made and recommendations for solving these problems are suggested. |
| first_indexed | 2024-12-20T11:43:40Z |
| format | Article |
| id | doaj.art-847e73e5de014f25a83afcaed942d5a0 |
| institution | Directory Open Access Journal |
| issn | 1814-2427 1816-6326 |
| language | English |
| last_indexed | 2024-12-20T11:43:40Z |
| publishDate | 2018-11-01 |
| publisher | LLC "CPC "Business Perspectives" |
| record_format | Article |
| series | Innovative Marketing |
| spelling | doaj.art-847e73e5de014f25a83afcaed942d5a02022-12-21T19:41:54ZengLLC "CPC "Business Perspectives"Innovative Marketing1814-24271816-63262018-11-0114381610.21511/im.14(3).2018.0211117Vegetable market: competitive advantages of Georgian product and competition challengesEter Kharaishvili0https://orcid.org/0000-0003-4013-7354Badri Gechbaia1https://orcid.org/0000-0003-2815-2228Gela Mamuladze2https://orcid.org/0000-0003-2448-775XDoctor of Economics Sciences, Professor of Ivane Javakhishvili Tbilisi State UniversityDoctor of Economics, Associated Professor of Batumi Shota Rustaveli State UniversityDoctor of Economics, Professor of Batumi Shota Rustaveli State UniversityThe paper evaluates the level of competition on the vegetable market. Based on the analysis of the production development trends and resource potential, dynamics and ratio of export and import of agricultural products, including vegetables are presented; dynamics of self-sufficiency ratio of these products is studied; challenges of food security and competitive advantages of Georgian vegetables are identified.The article concludes that the country has a significant potential for exporting vegetables both to the countries of Europe and Middle East. The paper discusses the factors that hinder export of vegetables; in addition, the ways for reducing dependency on seasonality, opportunities for the development of modern greenhouses and mechanisms for supplying goods to customers all year round are suggested.On the basis of analyzing the level of competition on the vegetable market, vegetable business is considered as monopolistic. In addition, it is calculated that, currently, local vegetables products account for only 75% of the market.The paper evaluates the outcomes of high market power caused by monopoly in vegetable business; the impact of market power on pricing mechanism and the welfare of population is determined. In accordance with the problems identified, conclusions are made and recommendations for solving these problems are suggested.https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/11117/IM_2018_03_Kharaishvili.pdfcompetitioncompetition challengescompetitive advantagevegetables |
| spellingShingle | Eter Kharaishvili Badri Gechbaia Gela Mamuladze Vegetable market: competitive advantages of Georgian product and competition challenges Innovative Marketing competition competition challenges competitive advantage vegetables |
| title | Vegetable market: competitive advantages of Georgian product and competition challenges |
| title_full | Vegetable market: competitive advantages of Georgian product and competition challenges |
| title_fullStr | Vegetable market: competitive advantages of Georgian product and competition challenges |
| title_full_unstemmed | Vegetable market: competitive advantages of Georgian product and competition challenges |
| title_short | Vegetable market: competitive advantages of Georgian product and competition challenges |
| title_sort | vegetable market competitive advantages of georgian product and competition challenges |
| topic | competition competition challenges competitive advantage vegetables |
| url | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/11117/IM_2018_03_Kharaishvili.pdf |
| work_keys_str_mv | AT eterkharaishvili vegetablemarketcompetitiveadvantagesofgeorgianproductandcompetitionchallenges AT badrigechbaia vegetablemarketcompetitiveadvantagesofgeorgianproductandcompetitionchallenges AT gelamamuladze vegetablemarketcompetitiveadvantagesofgeorgianproductandcompetitionchallenges |