Study of Competition in the Textile Sector by Twitter Social Network Analysis
Social networks have become a place where brands or companies are advertised to increase their market share. The companies allocate resources to hire community managers that disseminate quality content and perform customer service tasks. This article presents the development of a tweet retrieval too...
Main Authors: | Ana Belén Gil-González, Angel Luis Blanco-Mateos, Fernando De la Prieta, Ana de Luis-Reboredo |
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Format: | Article |
Language: | English |
Published: |
Cátedra UNESCO en Gestión de Información en las Organizaciones (La Habana)
2018-05-01
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Series: | GECONTEC: Revista Internacional de Gestión del Conocimiento y la Tecnología |
Subjects: | |
Online Access: | https://www.upo.es/revistas/index.php/gecontec/article/view/3311 |
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