COVID-19 and profitability of hotel companies in the Republic of Serbia

Besides obvious negative consequences for people's health, the COVID-19 pandemic placed significant negative consequences on the economy as well. Since pandemic made tourism and travel almost impossible, these industries of tourism and hospitality suffered the most. The aim of this paper is to...

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Main Authors: Snežana Knežević, Marko Milašinović, Goran Džafić, Tijana Obradović
Format: Article
Language:English
Published: Academy of Professional Studies South Serbia, Department of Business Studies Blace 2022-12-01
Series:BizInfo
Subjects:
Online Access:http://bizinfo.edu.rs/index.php/bizinfo/article/view/295
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author Snežana Knežević
Marko Milašinović
Goran Džafić
Tijana Obradović
author_facet Snežana Knežević
Marko Milašinović
Goran Džafić
Tijana Obradović
author_sort Snežana Knežević
collection DOAJ
description Besides obvious negative consequences for people's health, the COVID-19 pandemic placed significant negative consequences on the economy as well. Since pandemic made tourism and travel almost impossible, these industries of tourism and hospitality suffered the most. The aim of this paper is to assess whether the onset of the COVID-19 pandemic has caused a change in the level of profitability of companies from hotel industry in the Republic of Serbia. The research sample consisted of 100 companies from hotel industry in the Republic of Serbia, where their operations in 2019 and 2020 were observed. The Operating Profit Margin, Net Profit Margin, Return on Assets and Return on Equity were used for the purposes of measuring profitability. The research determined that in the largest number of observed hotel companies in 2020, there was a decrease in profitability considering all four used indicators. By applying the Wilcoxon rank test and the t-test of paired samples, it was determined that the mentioned reductions in the used profitability indicators are statistically significant.
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spelling doaj.art-85eef007cfef424292ba846aab3872eb2023-04-14T21:51:34ZengAcademy of Professional Studies South Serbia, Department of Business Studies BlaceBizInfo2406-23242217-27692022-12-01132657110.5937/bizinfo2202065K311COVID-19 and profitability of hotel companies in the Republic of SerbiaSnežana Knežević0Marko Milašinović1Goran Džafić2Tijana Obradović3University of Belgrade, Faculty of Organizational Sciences, Belgrade, SerbiaUniversity of Kragujevac, Faculty of Hospitality and Tourism in Vrnjačka Banja, Vrnjačka Banja, Serbia Ministry of Justice of the Republic of Serbia, Belgrade, SerbiaUniversity of Belgrade, Faculty of Organizational Sciences, Belgrade, SerbiaBesides obvious negative consequences for people's health, the COVID-19 pandemic placed significant negative consequences on the economy as well. Since pandemic made tourism and travel almost impossible, these industries of tourism and hospitality suffered the most. The aim of this paper is to assess whether the onset of the COVID-19 pandemic has caused a change in the level of profitability of companies from hotel industry in the Republic of Serbia. The research sample consisted of 100 companies from hotel industry in the Republic of Serbia, where their operations in 2019 and 2020 were observed. The Operating Profit Margin, Net Profit Margin, Return on Assets and Return on Equity were used for the purposes of measuring profitability. The research determined that in the largest number of observed hotel companies in 2020, there was a decrease in profitability considering all four used indicators. By applying the Wilcoxon rank test and the t-test of paired samples, it was determined that the mentioned reductions in the used profitability indicators are statistically significant.http://bizinfo.edu.rs/index.php/bizinfo/article/view/295profitabilityhotel companiescovid-19ratio analysisrepublic of serbia
spellingShingle Snežana Knežević
Marko Milašinović
Goran Džafić
Tijana Obradović
COVID-19 and profitability of hotel companies in the Republic of Serbia
BizInfo
profitability
hotel companies
covid-19
ratio analysis
republic of serbia
title COVID-19 and profitability of hotel companies in the Republic of Serbia
title_full COVID-19 and profitability of hotel companies in the Republic of Serbia
title_fullStr COVID-19 and profitability of hotel companies in the Republic of Serbia
title_full_unstemmed COVID-19 and profitability of hotel companies in the Republic of Serbia
title_short COVID-19 and profitability of hotel companies in the Republic of Serbia
title_sort covid 19 and profitability of hotel companies in the republic of serbia
topic profitability
hotel companies
covid-19
ratio analysis
republic of serbia
url http://bizinfo.edu.rs/index.php/bizinfo/article/view/295
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AT gorandzafic covid19andprofitabilityofhotelcompaniesintherepublicofserbia
AT tijanaobradovic covid19andprofitabilityofhotelcompaniesintherepublicofserbia