Advertising and business image: the Russian specificity
Unfortunately, it is otherwise in Russia – for a variety of reasons. Therefore, the image of business as a whole in this country is extremely low. First on the list of these reasons is the inertia of mass consciousness. Throughout several generations, the spirit of unacceptability of market relation...
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| Format: | Article |
| Language: | English |
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Uniwersytet Pedagogiczny im. Komisji Edukacji Narodowej w Krakowie
2010-01-01
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| Series: | Prace Komisji Geografii Przemysłu Polskiego Towarzystwa Geograficznego |
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| Online Access: | https://prace-kgp.up.krakow.pl/article/view/17 |