Factors Influencing E-district Adoption: An Empirical Assessment in Indian Context

The purpose of this confirmatory study is to explore the factors influencing the acceptance of e-District services by the citizens in Assam, a north-east state of India. Taking Unified Theory of Acceptance and Use of Technology (UTAUT), Technology Acceptance Model (TAM) and Technology Acceptance Mo...

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Main Authors: Kuldeep Baishya, Harsh Vardhan Samalia, Rohit Joshi
Format: Article
Language:English
Published: EconJournals 2017-01-01
Series:International Review of Management and Marketing
Online Access:http://mail.econjournals.com/index.php/irmm/article/view/3445
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author Kuldeep Baishya
Harsh Vardhan Samalia
Rohit Joshi
author_facet Kuldeep Baishya
Harsh Vardhan Samalia
Rohit Joshi
author_sort Kuldeep Baishya
collection DOAJ
description The purpose of this confirmatory study is to explore the factors influencing the acceptance of e-District services by the citizens in Assam, a north-east state of India. Taking Unified Theory of Acceptance and Use of Technology (UTAUT), Technology Acceptance Model (TAM) and Technology Acceptance Model 3 (TAM3) as the basis, a conceptual framework is developed. The study uses semi-structured interviews, focus groups, and a questionnaire based survey through 166 valid data points to validate the conceptual framework. Moreover, the internal consistency of the scale items is checked with Cronbach's alpha coefficient while the convergent and discriminant validities are checked with multitrait-multimethod matrix. This study confirms the positive relationship of ‘Perceived Usefulness' and ‘Facilitating Conditions' with ‘Behavioral Intention' while the expected positive relationship of ‘Effort Expectancy' and ‘Social Influence' with ‘Behavioral Intention' are found to be insignificant. Also, the study cannot find a significant negative relationship between ‘Computer Anxiety' and ‘Behavioral Intention'. Keywords: E-governance, Adoption, Technology Acceptance Model, Unified Theory of Acceptance and Use of Technology, E-District. JEL Classifications: M00, M15, M38
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spelling doaj.art-869f56181a504e7783c94eeb4405cece2023-02-15T16:11:54ZengEconJournalsInternational Review of Management and Marketing2146-44052017-01-0171Factors Influencing E-district Adoption: An Empirical Assessment in Indian ContextKuldeep Baishya0Harsh Vardhan Samalia1Rohit Joshi2Rajiv Gandhi Indian Institute of Management, ShillongRajiv Gandhi Indian Institute of Management, ShillongRajiv Gandhi Indian Institute of Management, Shillong The purpose of this confirmatory study is to explore the factors influencing the acceptance of e-District services by the citizens in Assam, a north-east state of India. Taking Unified Theory of Acceptance and Use of Technology (UTAUT), Technology Acceptance Model (TAM) and Technology Acceptance Model 3 (TAM3) as the basis, a conceptual framework is developed. The study uses semi-structured interviews, focus groups, and a questionnaire based survey through 166 valid data points to validate the conceptual framework. Moreover, the internal consistency of the scale items is checked with Cronbach's alpha coefficient while the convergent and discriminant validities are checked with multitrait-multimethod matrix. This study confirms the positive relationship of ‘Perceived Usefulness' and ‘Facilitating Conditions' with ‘Behavioral Intention' while the expected positive relationship of ‘Effort Expectancy' and ‘Social Influence' with ‘Behavioral Intention' are found to be insignificant. Also, the study cannot find a significant negative relationship between ‘Computer Anxiety' and ‘Behavioral Intention'. Keywords: E-governance, Adoption, Technology Acceptance Model, Unified Theory of Acceptance and Use of Technology, E-District. JEL Classifications: M00, M15, M38 http://mail.econjournals.com/index.php/irmm/article/view/3445
spellingShingle Kuldeep Baishya
Harsh Vardhan Samalia
Rohit Joshi
Factors Influencing E-district Adoption: An Empirical Assessment in Indian Context
International Review of Management and Marketing
title Factors Influencing E-district Adoption: An Empirical Assessment in Indian Context
title_full Factors Influencing E-district Adoption: An Empirical Assessment in Indian Context
title_fullStr Factors Influencing E-district Adoption: An Empirical Assessment in Indian Context
title_full_unstemmed Factors Influencing E-district Adoption: An Empirical Assessment in Indian Context
title_short Factors Influencing E-district Adoption: An Empirical Assessment in Indian Context
title_sort factors influencing e district adoption an empirical assessment in indian context
url http://mail.econjournals.com/index.php/irmm/article/view/3445
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AT harshvardhansamalia factorsinfluencingedistrictadoptionanempiricalassessmentinindiancontext
AT rohitjoshi factorsinfluencingedistrictadoptionanempiricalassessmentinindiancontext