The Role of Psychological Empowerment in Enhancing Sale Performance of Salespeople of Distribution Corporations (Studied Case: Behpakhsh Corporation)

In the competitive environment of sale corporations possession of empowered sellers is considered a valuable, value adding, inimitable and irreplaceable competitive advantage. Among different determinants of sale performance, this research investigates that psychological empowerment (feeling of comp...

Full description

Bibliographic Details
Main Authors: Nasser Asgari, Gholam Hosein Nikokar
Format: Article
Language:fas
Published: University of Tehran 2016-11-01
Series:‫مدیریت بازرگانی
Subjects:
Online Access:https://jibm.ut.ac.ir/article_60631_07850643ad6e8ef21c99cfd0b395df2c.pdf
_version_ 1818993135496200192
author Nasser Asgari
Gholam Hosein Nikokar
author_facet Nasser Asgari
Gholam Hosein Nikokar
author_sort Nasser Asgari
collection DOAJ
description In the competitive environment of sale corporations possession of empowered sellers is considered a valuable, value adding, inimitable and irreplaceable competitive advantage. Among different determinants of sale performance, this research investigates that psychological empowerment (feeling of competence, meaningfulness, self-managing, having influence and trust) how and to some extend effect on the sale performance of sellers. The research goal is applied and its method is descriptive and survey-based. The population of the research consists of sellers of Behpakhsh Corporation in Tehran and townships, among 900 persons of them 270 subjects was selected randomly as statistical sampling. Data collection tool is a standard questionnaire that was used for the survey. Statistical tests such as confirmatory factor analysis, path analysis and T-test have been used for data analysis through the software LISREL and SPSS. The results show that all studied aspects of psychological empowerment have had positive and significant effects on the sale performance in the corporation. As well as the current status of the company's empowerment and sales performance have been appropriate.
first_indexed 2024-12-20T20:37:15Z
format Article
id doaj.art-86ba6e9a818348da926e3bc75b74cec5
institution Directory Open Access Journal
issn 2008-5907
2423-5091
language fas
last_indexed 2024-12-20T20:37:15Z
publishDate 2016-11-01
publisher University of Tehran
record_format Article
series ‫مدیریت بازرگانی
spelling doaj.art-86ba6e9a818348da926e3bc75b74cec52022-12-21T19:27:13ZfasUniversity of Tehran‫مدیریت بازرگانی2008-59072423-50912016-11-018363765810.22059/jibm.2016.6063160631The Role of Psychological Empowerment in Enhancing Sale Performance of Salespeople of Distribution Corporations (Studied Case: Behpakhsh Corporation)Nasser Asgari0Gholam Hosein Nikokar1استادیار مدیریت دولتی، دانشکدۀ مدیریت، دانشگاه شهید ستاری، تهران، ایراندانشیار مدیریت سیستم، دانشگاه جامع امام حسین‌(ع)، تهران، ایران‌In the competitive environment of sale corporations possession of empowered sellers is considered a valuable, value adding, inimitable and irreplaceable competitive advantage. Among different determinants of sale performance, this research investigates that psychological empowerment (feeling of competence, meaningfulness, self-managing, having influence and trust) how and to some extend effect on the sale performance of sellers. The research goal is applied and its method is descriptive and survey-based. The population of the research consists of sellers of Behpakhsh Corporation in Tehran and townships, among 900 persons of them 270 subjects was selected randomly as statistical sampling. Data collection tool is a standard questionnaire that was used for the survey. Statistical tests such as confirmatory factor analysis, path analysis and T-test have been used for data analysis through the software LISREL and SPSS. The results show that all studied aspects of psychological empowerment have had positive and significant effects on the sale performance in the corporation. As well as the current status of the company's empowerment and sales performance have been appropriate.https://jibm.ut.ac.ir/article_60631_07850643ad6e8ef21c99cfd0b395df2c.pdfPsychological EmpowermentperformancesalesdistributorSeller
spellingShingle Nasser Asgari
Gholam Hosein Nikokar
The Role of Psychological Empowerment in Enhancing Sale Performance of Salespeople of Distribution Corporations (Studied Case: Behpakhsh Corporation)
‫مدیریت بازرگانی
Psychological Empowerment
performance
sales
distributor
Seller
title The Role of Psychological Empowerment in Enhancing Sale Performance of Salespeople of Distribution Corporations (Studied Case: Behpakhsh Corporation)
title_full The Role of Psychological Empowerment in Enhancing Sale Performance of Salespeople of Distribution Corporations (Studied Case: Behpakhsh Corporation)
title_fullStr The Role of Psychological Empowerment in Enhancing Sale Performance of Salespeople of Distribution Corporations (Studied Case: Behpakhsh Corporation)
title_full_unstemmed The Role of Psychological Empowerment in Enhancing Sale Performance of Salespeople of Distribution Corporations (Studied Case: Behpakhsh Corporation)
title_short The Role of Psychological Empowerment in Enhancing Sale Performance of Salespeople of Distribution Corporations (Studied Case: Behpakhsh Corporation)
title_sort role of psychological empowerment in enhancing sale performance of salespeople of distribution corporations studied case behpakhsh corporation
topic Psychological Empowerment
performance
sales
distributor
Seller
url https://jibm.ut.ac.ir/article_60631_07850643ad6e8ef21c99cfd0b395df2c.pdf
work_keys_str_mv AT nasserasgari theroleofpsychologicalempowermentinenhancingsaleperformanceofsalespeopleofdistributioncorporationsstudiedcasebehpakhshcorporation
AT gholamhoseinnikokar theroleofpsychologicalempowermentinenhancingsaleperformanceofsalespeopleofdistributioncorporationsstudiedcasebehpakhshcorporation
AT nasserasgari roleofpsychologicalempowermentinenhancingsaleperformanceofsalespeopleofdistributioncorporationsstudiedcasebehpakhshcorporation
AT gholamhoseinnikokar roleofpsychologicalempowermentinenhancingsaleperformanceofsalespeopleofdistributioncorporationsstudiedcasebehpakhshcorporation