Moral judgment modulation by disgust is bi-directionally moderated by individual sensitivity

Modern theories of moral judgment predict that both conscious reasoning and unconscious emotional influences affect the way people decide about right and wrong. In a series of experiments, we tested the effect of subliminal and conscious priming of disgust facial expressions on moral dilemmas. Troll...

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Main Authors: How Hwee eOng, O'Dhaniel A Mullette-Gillman, Kenneth eKwok, Julian eLim
Format: Article
Language:English
Published: Frontiers Media S.A. 2014-03-01
Series:Frontiers in Psychology
Subjects:
Online Access:http://journal.frontiersin.org/Journal/10.3389/fpsyg.2014.00194/full
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author How Hwee eOng
O'Dhaniel A Mullette-Gillman
O'Dhaniel A Mullette-Gillman
O'Dhaniel A Mullette-Gillman
O'Dhaniel A Mullette-Gillman
Kenneth eKwok
Kenneth eKwok
Julian eLim
Julian eLim
Julian eLim
author_facet How Hwee eOng
O'Dhaniel A Mullette-Gillman
O'Dhaniel A Mullette-Gillman
O'Dhaniel A Mullette-Gillman
O'Dhaniel A Mullette-Gillman
Kenneth eKwok
Kenneth eKwok
Julian eLim
Julian eLim
Julian eLim
author_sort How Hwee eOng
collection DOAJ
description Modern theories of moral judgment predict that both conscious reasoning and unconscious emotional influences affect the way people decide about right and wrong. In a series of experiments, we tested the effect of subliminal and conscious priming of disgust facial expressions on moral dilemmas. Trolley-car-type scenarios were used, with subjects rating how acceptable they found the utilitarian course of action to be. On average, subliminal priming of disgust facial expressions resulted in higher rates of utilitarian judgments compared to neutral facial expressions. Further, in replication, we found that individual change in moral acceptability ratings due to disgust priming was modulated by individual sensitivity to disgust, revealing a bi-directional function. Our second replication extended this result to show that the function held for both subliminally and consciously presented stimuli. Combined across these experiments, we show a reliable bi-directional function, with presentation of disgust expression primes to individuals with higher disgust sensitivity resulting in more utilitarian judgments (i.e., number-based) and presentations to individuals with lower sensitivity resulting in more deontological judgments (i.e., rules-based). Our results may reconcile previous conflicting reports of disgust modulation of moral judgment by modeling how individual sensitivity to disgust determines the direction and degree of this effect.
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spelling doaj.art-86fcd58ea029443a8acdbc88667e9d1d2022-12-21T22:55:57ZengFrontiers Media S.A.Frontiers in Psychology1664-10782014-03-01510.3389/fpsyg.2014.0019476539Moral judgment modulation by disgust is bi-directionally moderated by individual sensitivityHow Hwee eOng0O'Dhaniel A Mullette-Gillman1O'Dhaniel A Mullette-Gillman2O'Dhaniel A Mullette-Gillman3O'Dhaniel A Mullette-Gillman4Kenneth eKwok5Kenneth eKwok6Julian eLim7Julian eLim8Julian eLim9National University of SingaporeNational University of SingaporeNational University of SingaporeDuke-NUS Graduate Medical SchoolNational University of SingaporeNational University of SingaporeNational University of SingaporeNational University of SingaporeNational University of SingaporeNational University of SingaporeModern theories of moral judgment predict that both conscious reasoning and unconscious emotional influences affect the way people decide about right and wrong. In a series of experiments, we tested the effect of subliminal and conscious priming of disgust facial expressions on moral dilemmas. Trolley-car-type scenarios were used, with subjects rating how acceptable they found the utilitarian course of action to be. On average, subliminal priming of disgust facial expressions resulted in higher rates of utilitarian judgments compared to neutral facial expressions. Further, in replication, we found that individual change in moral acceptability ratings due to disgust priming was modulated by individual sensitivity to disgust, revealing a bi-directional function. Our second replication extended this result to show that the function held for both subliminally and consciously presented stimuli. Combined across these experiments, we show a reliable bi-directional function, with presentation of disgust expression primes to individuals with higher disgust sensitivity resulting in more utilitarian judgments (i.e., number-based) and presentations to individuals with lower sensitivity resulting in more deontological judgments (i.e., rules-based). Our results may reconcile previous conflicting reports of disgust modulation of moral judgment by modeling how individual sensitivity to disgust determines the direction and degree of this effect.http://journal.frontiersin.org/Journal/10.3389/fpsyg.2014.00194/fulldecision-makingdisgustmoral judgmentSubliminal primingutilitarian
spellingShingle How Hwee eOng
O'Dhaniel A Mullette-Gillman
O'Dhaniel A Mullette-Gillman
O'Dhaniel A Mullette-Gillman
O'Dhaniel A Mullette-Gillman
Kenneth eKwok
Kenneth eKwok
Julian eLim
Julian eLim
Julian eLim
Moral judgment modulation by disgust is bi-directionally moderated by individual sensitivity
Frontiers in Psychology
decision-making
disgust
moral judgment
Subliminal priming
utilitarian
title Moral judgment modulation by disgust is bi-directionally moderated by individual sensitivity
title_full Moral judgment modulation by disgust is bi-directionally moderated by individual sensitivity
title_fullStr Moral judgment modulation by disgust is bi-directionally moderated by individual sensitivity
title_full_unstemmed Moral judgment modulation by disgust is bi-directionally moderated by individual sensitivity
title_short Moral judgment modulation by disgust is bi-directionally moderated by individual sensitivity
title_sort moral judgment modulation by disgust is bi directionally moderated by individual sensitivity
topic decision-making
disgust
moral judgment
Subliminal priming
utilitarian
url http://journal.frontiersin.org/Journal/10.3389/fpsyg.2014.00194/full
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