Irrationality and automaticity in human behavior from an evolutionary perspective

The rational choice theorists argue that human decision making can be regarded as rational and conscious. On the other hand researchers studying heuristics, biases and automatic processes emphasize human irrationality. The aim of this paper is to show how this argument may be solved by another meta-...

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Main Author: Detlef Fetchenhauer
Format: Article
Language:English
Published: Expert Projects 2004-10-01
Series:Sociologie Românească
Online Access:https://arsociologie.ro/revistasociologieromaneasca/sr/article/view/939
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author Detlef Fetchenhauer
author_facet Detlef Fetchenhauer
author_sort Detlef Fetchenhauer
collection DOAJ
description The rational choice theorists argue that human decision making can be regarded as rational and conscious. On the other hand researchers studying heuristics, biases and automatic processes emphasize human irrationality. The aim of this paper is to show how this argument may be solved by another meta-theoretical paradigm that has emerged mainly within the last decade and that was labeled evolutionary psychology (for introductions see Buss, 1995, 1999; Gaulin & McBurney, 2001; Crawford & Krebs, 1998). This approach argues that human cognition and behavior is the result of an ongoing adaptation of humans to their natural and social environment. While cognitive (social) psychologists during the last decades spent much time demonstrating the error proneness of human cognition and decision making, evolutionary psychology rather emphasizes the efficiency with which the human mind uses its specific cognitive capacities to behave in an adaptive way (Gigerenzer & Todd, 1999; Pinker, 1997). In this paper the main elements of evolutionary thinking are described and it will be discussed how evolutionary theory may help to solve the puzzle of automaticity and irrationality in human cognition and behavior.
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spelling doaj.art-871f480c60394811bff08d1ca3775f9e2022-12-22T03:18:38ZengExpert ProjectsSociologie Românească1220-53892668-14552004-10-0123Irrationality and automaticity in human behavior from an evolutionary perspectiveDetlef Fetchenhauer0University of GroningenThe rational choice theorists argue that human decision making can be regarded as rational and conscious. On the other hand researchers studying heuristics, biases and automatic processes emphasize human irrationality. The aim of this paper is to show how this argument may be solved by another meta-theoretical paradigm that has emerged mainly within the last decade and that was labeled evolutionary psychology (for introductions see Buss, 1995, 1999; Gaulin & McBurney, 2001; Crawford & Krebs, 1998). This approach argues that human cognition and behavior is the result of an ongoing adaptation of humans to their natural and social environment. While cognitive (social) psychologists during the last decades spent much time demonstrating the error proneness of human cognition and decision making, evolutionary psychology rather emphasizes the efficiency with which the human mind uses its specific cognitive capacities to behave in an adaptive way (Gigerenzer & Todd, 1999; Pinker, 1997). In this paper the main elements of evolutionary thinking are described and it will be discussed how evolutionary theory may help to solve the puzzle of automaticity and irrationality in human cognition and behavior.https://arsociologie.ro/revistasociologieromaneasca/sr/article/view/939
spellingShingle Detlef Fetchenhauer
Irrationality and automaticity in human behavior from an evolutionary perspective
Sociologie Românească
title Irrationality and automaticity in human behavior from an evolutionary perspective
title_full Irrationality and automaticity in human behavior from an evolutionary perspective
title_fullStr Irrationality and automaticity in human behavior from an evolutionary perspective
title_full_unstemmed Irrationality and automaticity in human behavior from an evolutionary perspective
title_short Irrationality and automaticity in human behavior from an evolutionary perspective
title_sort irrationality and automaticity in human behavior from an evolutionary perspective
url https://arsociologie.ro/revistasociologieromaneasca/sr/article/view/939
work_keys_str_mv AT detleffetchenhauer irrationalityandautomaticityinhumanbehaviorfromanevolutionaryperspective