RESEARCH OF CONSUMER SATISFACTION AND LOYALTY IN THE REGIONAL MARKET OF MINERAL WATER

RESEARCH OF CONSUMER SATISFACTION AND LOYALTY IN THE REGIONAL MARKET OF MINERAL WATER

By purchasing a certain product, the consumer satisfies his own desires in accordance with his needs and financial capabilities. Since a person shows certain preferences to satisfy his desires: preferences in food, clothing, etc., and in the course of his development, forms preferences for more and...

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Bibliographic Details
Main Authors:	Guzel Sabrievna Muratova, Olga Borisovna Yarosh
Format:	Article
Language:	Russian
Published:	Perm State University 2020-07-01
Series:	Вестник Пермского университета: Серия Экономика
Online Access:	http://economics.psu.ru/index.php/econ/article/view/311

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