Visual merchandising: A bibliometric analysis and future research proposals
This work aimed to investigate the studies on visual merchandising in theoretical, methodological and empirical aspects. Bibliometric research was carried out based on 35 articles published in journals. The analyzes present the number of articles per year, main journals, most cited ref...
Main Authors: | Karen Batista, Ingrid de Matos Martins, Ricardo Limongi |
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Format: | Article |
Language: | English |
Published: |
Universidade Federal do Ceará
2020-10-01
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Series: | Contextus |
Subjects: | |
Online Access: | http://periodicos.ufc.br/contextus/article/view/60264 |
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