Pelatihan Pemasaran Digital melalui Pemanfaatan Aplikasi Online Marketplace bagi UMKM di Lapak Berkah PKK Singosari Malang
The purpose of this service activity is to increase knowledge and skills for Micro, Small, and Medium Enterprises (UMKM) actors to be able to do digital marketing through online marketplace applications. The service method uses training with partners, namely the UMKM Blessing PKK in Toyomarto Villag...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
LPPM Universitas Pendidikan Mandalika (UNDIKMA)
2022-11-01
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| Series: | Jurnal Pengabdian UNDIKMA |
| Subjects: | |
| Online Access: | https://e-journal.undikma.ac.id/index.php/jpu/article/view/6030 |
| _version_ | 1798017863626260480 |
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| author | Habibie Ed Dien Candra Bella Vista Wilda Imama Sabilla Vit Zuraida Ariadi Retno Tri Hayati Ririd |
| author_facet | Habibie Ed Dien Candra Bella Vista Wilda Imama Sabilla Vit Zuraida Ariadi Retno Tri Hayati Ririd |
| author_sort | Habibie Ed Dien |
| collection | DOAJ |
| description | The purpose of this service activity is to increase knowledge and skills for Micro, Small, and Medium Enterprises (UMKM) actors to be able to do digital marketing through online marketplace applications. The service method uses training with partners, namely the UMKM Blessing PKK in Toyomarto Village, Singosari District, Malang Regency. This service evaluation instrument uses a questionnaire. The data analysis technique used a descriptive technique. The result of this community service shows that the training activities carried out are in accordance with the objectives to be achieved, namely providing an understanding of digital marketing and the ability to use online marketplace applications, so as to optimize product marketing for UMKM actors. |
| first_indexed | 2024-04-11T16:14:22Z |
| format | Article |
| id | doaj.art-87918bd32449406bacfb1943b5b732f1 |
| institution | Directory Open Access Journal |
| issn | 2722-5097 |
| language | English |
| last_indexed | 2024-04-11T16:14:22Z |
| publishDate | 2022-11-01 |
| publisher | LPPM Universitas Pendidikan Mandalika (UNDIKMA) |
| record_format | Article |
| series | Jurnal Pengabdian UNDIKMA |
| spelling | doaj.art-87918bd32449406bacfb1943b5b732f12022-12-22T04:14:36ZengLPPM Universitas Pendidikan Mandalika (UNDIKMA)Jurnal Pengabdian UNDIKMA2722-50972022-11-013343644310.33394/jpu.v3i3.60303689Pelatihan Pemasaran Digital melalui Pemanfaatan Aplikasi Online Marketplace bagi UMKM di Lapak Berkah PKK Singosari MalangHabibie Ed Dien0Candra Bella Vista1Wilda Imama Sabilla2Vit Zuraida3Ariadi Retno Tri Hayati Ririd4Jurusan Teknologi Informasi, Politeknik Negeri MalangJurusan Teknologi Informasi, Politeknik Negeri MalangJurusan Teknologi Informasi, Politeknik Negeri MalangJurusan Teknologi Informasi, Politeknik Negeri MalangJurusan Teknologi Informasi, Politeknik Negeri MalangThe purpose of this service activity is to increase knowledge and skills for Micro, Small, and Medium Enterprises (UMKM) actors to be able to do digital marketing through online marketplace applications. The service method uses training with partners, namely the UMKM Blessing PKK in Toyomarto Village, Singosari District, Malang Regency. This service evaluation instrument uses a questionnaire. The data analysis technique used a descriptive technique. The result of this community service shows that the training activities carried out are in accordance with the objectives to be achieved, namely providing an understanding of digital marketing and the ability to use online marketplace applications, so as to optimize product marketing for UMKM actors.https://e-journal.undikma.ac.id/index.php/jpu/article/view/6030trainingdigital marketingonline marketplaceincreased sales. |
| spellingShingle | Habibie Ed Dien Candra Bella Vista Wilda Imama Sabilla Vit Zuraida Ariadi Retno Tri Hayati Ririd Pelatihan Pemasaran Digital melalui Pemanfaatan Aplikasi Online Marketplace bagi UMKM di Lapak Berkah PKK Singosari Malang Jurnal Pengabdian UNDIKMA training digital marketing online marketplace increased sales. |
| title | Pelatihan Pemasaran Digital melalui Pemanfaatan Aplikasi Online Marketplace bagi UMKM di Lapak Berkah PKK Singosari Malang |
| title_full | Pelatihan Pemasaran Digital melalui Pemanfaatan Aplikasi Online Marketplace bagi UMKM di Lapak Berkah PKK Singosari Malang |
| title_fullStr | Pelatihan Pemasaran Digital melalui Pemanfaatan Aplikasi Online Marketplace bagi UMKM di Lapak Berkah PKK Singosari Malang |
| title_full_unstemmed | Pelatihan Pemasaran Digital melalui Pemanfaatan Aplikasi Online Marketplace bagi UMKM di Lapak Berkah PKK Singosari Malang |
| title_short | Pelatihan Pemasaran Digital melalui Pemanfaatan Aplikasi Online Marketplace bagi UMKM di Lapak Berkah PKK Singosari Malang |
| title_sort | pelatihan pemasaran digital melalui pemanfaatan aplikasi online marketplace bagi umkm di lapak berkah pkk singosari malang |
| topic | training digital marketing online marketplace increased sales. |
| url | https://e-journal.undikma.ac.id/index.php/jpu/article/view/6030 |
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