Measuring the Nonmonetary Component of General Value for Goods and Services
The recently introduced theory of general value addresses two distinct components of value: monetary and nonmonetary. The introduction of the nonmonetary component of value helps explain many types of decisions and choices, which were not clearly understood before, and helps with the strategic plann...
Main Authors: | Sergey K. Aityan, Alexey K. Ivanov-Schitz, Eugenia Logunova |
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Format: | Article |
Language: | English |
Published: |
EconJournals
2017-06-01
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Series: | International Journal of Economics and Financial Issues |
Online Access: | https://econjournals.com/index.php/ijefi/article/view/4211 |
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