Teorias de internacionalização e aplicação em países emergentes: uma análise crítica
Seven internationalisation theories are presented and discussed in this paper: Life Cycle Model, Uppsala Internationalisation Process, Related Innovative Process, Adaptative Choice Model, Internalization / Eclectic Paradigm, Resource Based View and Diamond Model. The aim is to critically analyze tho...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Escola Superior de Propaganda e Marketing - ESPM
2008-01-01
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| Series: | Internext: Revista Eletrônica de Negócios Internacionais |
| Subjects: | |
| Online Access: | http://internext.espm.br/index.php/internext/article/view/42 |
| _version_ | 1828373573513773056 |
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| author | Walter F. de Moraes Brigitte Renata Bezerra de Oliveira Érica Piros Kovacs |
| author_facet | Walter F. de Moraes Brigitte Renata Bezerra de Oliveira Érica Piros Kovacs |
| author_sort | Walter F. de Moraes |
| collection | DOAJ |
| description | Seven internationalisation theories are presented and discussed in this paper: Life Cycle Model, Uppsala Internationalisation Process, Related Innovative Process, Adaptative Choice Model, Internalization / Eclectic Paradigm, Resource Based View and Diamond Model. The aim is to critically analyze those theories, proposing the union of some key-concepts and the addition of the actual context of the emerging markets in order to construct a better understanding of the internationalisation process in these countries. Since all models were constructed in developed countries, it is necessary reflect about these models and not simply reply them - searching for convergences and not looking at the possible divergences. It is necessary the awareness of the different contexts and internationalization timing, since most developing countries had a late entry in the international market due to the inward-oriented politics and the established protectionism. |
| first_indexed | 2024-04-14T07:20:43Z |
| format | Article |
| id | doaj.art-88119b44276d453f9dd8c9a6796f639c |
| institution | Directory Open Access Journal |
| issn | 1980-4865 |
| language | English |
| last_indexed | 2024-04-14T07:20:43Z |
| publishDate | 2008-01-01 |
| publisher | Escola Superior de Propaganda e Marketing - ESPM |
| record_format | Article |
| series | Internext: Revista Eletrônica de Negócios Internacionais |
| spelling | doaj.art-88119b44276d453f9dd8c9a6796f639c2022-12-22T02:06:10ZengEscola Superior de Propaganda e Marketing - ESPMInternext: Revista Eletrônica de Negócios Internacionais1980-48652008-01-011122124240Teorias de internacionalização e aplicação em países emergentes: uma análise críticaWalter F. de MoraesBrigitte Renata Bezerra de OliveiraÉrica Piros KovacsSeven internationalisation theories are presented and discussed in this paper: Life Cycle Model, Uppsala Internationalisation Process, Related Innovative Process, Adaptative Choice Model, Internalization / Eclectic Paradigm, Resource Based View and Diamond Model. The aim is to critically analyze those theories, proposing the union of some key-concepts and the addition of the actual context of the emerging markets in order to construct a better understanding of the internationalisation process in these countries. Since all models were constructed in developed countries, it is necessary reflect about these models and not simply reply them - searching for convergences and not looking at the possible divergences. It is necessary the awareness of the different contexts and internationalization timing, since most developing countries had a late entry in the international market due to the inward-oriented politics and the established protectionism.http://internext.espm.br/index.php/internext/article/view/42InternacionalizaçãoModelosPaíses EmergentesInternationalisationModelsEmergent Countries |
| spellingShingle | Walter F. de Moraes Brigitte Renata Bezerra de Oliveira Érica Piros Kovacs Teorias de internacionalização e aplicação em países emergentes: uma análise crítica Internext: Revista Eletrônica de Negócios Internacionais Internacionalização Modelos Países Emergentes Internationalisation Models Emergent Countries |
| title | Teorias de internacionalização e aplicação em países emergentes: uma análise crítica |
| title_full | Teorias de internacionalização e aplicação em países emergentes: uma análise crítica |
| title_fullStr | Teorias de internacionalização e aplicação em países emergentes: uma análise crítica |
| title_full_unstemmed | Teorias de internacionalização e aplicação em países emergentes: uma análise crítica |
| title_short | Teorias de internacionalização e aplicação em países emergentes: uma análise crítica |
| title_sort | teorias de internacionalizacao e aplicacao em paises emergentes uma analise critica |
| topic | Internacionalização Modelos Países Emergentes Internationalisation Models Emergent Countries |
| url | http://internext.espm.br/index.php/internext/article/view/42 |
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