Strategies of the russian companies in difficult economic conditions

Studying the performance of industrial companies in difficult economic conditions represents an actual scientific objective given that Russian companies are faced to identify new ways of development in the conditions of sanctions of the Russian economy and instability of economic development. The ar...

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Main Author: A. V. Stepanyan
Format: Article
Language:Russian
Published: Real Economics Publishing House 2018-07-01
Series:Стратегические решения и риск-менеджмент
Subjects:
Online Access:https://www.jsdrm.ru/jour/article/view/769
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author A. V. Stepanyan
author_facet A. V. Stepanyan
author_sort A. V. Stepanyan
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description Studying the performance of industrial companies in difficult economic conditions represents an actual scientific objective given that Russian companies are faced to identify new ways of development in the conditions of sanctions of the Russian economy and instability of economic development. The article includes generalization of the factors and conditions determining "difficult economic conditions"; definition of threats and opportunities of the Russian industrial companies; the description of the strategies already accepted by the companies in difficult economic conditions The article also includes the comparative analysis of substantial aspects of strategy of the Russian industrial companies. It appears that the most widespread strategy applied by the Russian industrial companies in the conditions of recession, especially in short-term perspective is the retrenchment strategy. The imposed sanctions and the state policy of import substitution are regarded as the stimulus for the industrial companies to revise the structure of the asset portfolio, to focus on reduction of operational costs and divestment of non-core assets. At the same time, the reduction of costs and assets reduces further capability of the industrial companies for growth and development when the conditions improve and revert to positive trend. The analysis of the strategies of Russian industrial companies identified four groups of strategies applied in difficult economic conditions: moderate product diversification; group protective diversification; rationalising diversification; conservative rationalization. It should be noted that no clear significant relationships were found between recession strategy types and recovery performance. This highlights the diversity of business responses to recession conditions and the uncertainty of subsequent performance outcomes.
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spelling doaj.art-8837b33e527042a28f66b51f6e23e1492023-12-06T08:28:13ZrusReal Economics Publishing HouseСтратегические решения и риск-менеджмент2618-947X2618-99842018-07-0102263710.17747/2078-8886-2018-2-26-37661Strategies of the russian companies in difficult economic conditionsA. V. Stepanyan0“Ernst & Young (SNG) B.V.”, branch in MoscowStudying the performance of industrial companies in difficult economic conditions represents an actual scientific objective given that Russian companies are faced to identify new ways of development in the conditions of sanctions of the Russian economy and instability of economic development. The article includes generalization of the factors and conditions determining "difficult economic conditions"; definition of threats and opportunities of the Russian industrial companies; the description of the strategies already accepted by the companies in difficult economic conditions The article also includes the comparative analysis of substantial aspects of strategy of the Russian industrial companies. It appears that the most widespread strategy applied by the Russian industrial companies in the conditions of recession, especially in short-term perspective is the retrenchment strategy. The imposed sanctions and the state policy of import substitution are regarded as the stimulus for the industrial companies to revise the structure of the asset portfolio, to focus on reduction of operational costs and divestment of non-core assets. At the same time, the reduction of costs and assets reduces further capability of the industrial companies for growth and development when the conditions improve and revert to positive trend. The analysis of the strategies of Russian industrial companies identified four groups of strategies applied in difficult economic conditions: moderate product diversification; group protective diversification; rationalising diversification; conservative rationalization. It should be noted that no clear significant relationships were found between recession strategy types and recovery performance. This highlights the diversity of business responses to recession conditions and the uncertainty of subsequent performance outcomes.https://www.jsdrm.ru/jour/article/view/769strategyindustrial companysanctionsrecessioninnovative strategycrisisanti-recessionary strategystrategic adaptation
spellingShingle A. V. Stepanyan
Strategies of the russian companies in difficult economic conditions
Стратегические решения и риск-менеджмент
strategy
industrial company
sanctions
recession
innovative strategy
crisis
anti-recessionary strategy
strategic adaptation
title Strategies of the russian companies in difficult economic conditions
title_full Strategies of the russian companies in difficult economic conditions
title_fullStr Strategies of the russian companies in difficult economic conditions
title_full_unstemmed Strategies of the russian companies in difficult economic conditions
title_short Strategies of the russian companies in difficult economic conditions
title_sort strategies of the russian companies in difficult economic conditions
topic strategy
industrial company
sanctions
recession
innovative strategy
crisis
anti-recessionary strategy
strategic adaptation
url https://www.jsdrm.ru/jour/article/view/769
work_keys_str_mv AT avstepanyan strategiesoftherussiancompaniesindifficulteconomicconditions