Not so ‘techno-savvy’: Challenging the stereotypical images of the ‘Net generation’

It is often argued that young people growing up in the presence of the Internet and new media are ‘techno savvy’. They are often distinguished as a new generation because of their relationship with new media, which is assumed to be considerably different, in comparison, to older generations. This ne...

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Main Author: Shelia Zimic
Format: Article
Language:English
Published: Digital Culture & Education (DCE) 2009-12-01
Series:Digital Culture & Education
Subjects:
Online Access:http://www.digitalcultureandeducation.com/cms/wp-content/uploads/2010/01/dce1020_zimic_2009.pdf
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author Shelia Zimic
author_facet Shelia Zimic
author_sort Shelia Zimic
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description It is often argued that young people growing up in the presence of the Internet and new media are ‘techno savvy’. They are often distinguished as a new generation because of their relationship with new media, which is assumed to be considerably different, in comparison, to older generations. This new generation has also been characterized as the ‘Net generation’ (Tapscott, 1998). However the stereotypical images of ‘net geners’—being technologically savvy—have rarely been questioned. This article aims at nuancing these images with the objective of exploring the stereotypical images, rather than proving if the images are true or false. By using a statistical representative study of Swedish people’s Internet behaviour and linking the results to an analytical frame of Internet skills, the question, “what is it young people know when it comes to the Internet use and how is it related to the stereotypical image of the ´Net generation’?” is explored. The main findings suggest that various Internet activities differ by age and few activities could be ascribed solely to the so-called ‘Net generation’.
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spelling doaj.art-89247a564e1648d090afe487a3969a242024-02-03T01:01:05ZengDigital Culture & Education (DCE)Digital Culture & Education1836-83012009-12-0112129144Not so ‘techno-savvy’: Challenging the stereotypical images of the ‘Net generation’Shelia ZimicIt is often argued that young people growing up in the presence of the Internet and new media are ‘techno savvy’. They are often distinguished as a new generation because of their relationship with new media, which is assumed to be considerably different, in comparison, to older generations. This new generation has also been characterized as the ‘Net generation’ (Tapscott, 1998). However the stereotypical images of ‘net geners’—being technologically savvy—have rarely been questioned. This article aims at nuancing these images with the objective of exploring the stereotypical images, rather than proving if the images are true or false. By using a statistical representative study of Swedish people’s Internet behaviour and linking the results to an analytical frame of Internet skills, the question, “what is it young people know when it comes to the Internet use and how is it related to the stereotypical image of the ´Net generation’?” is explored. The main findings suggest that various Internet activities differ by age and few activities could be ascribed solely to the so-called ‘Net generation’.http://www.digitalcultureandeducation.com/cms/wp-content/uploads/2010/01/dce1020_zimic_2009.pdfNet generationstereotypical imagesInternet skillsself-efficacytechno-savvy
spellingShingle Shelia Zimic
Not so ‘techno-savvy’: Challenging the stereotypical images of the ‘Net generation’
Digital Culture & Education
Net generation
stereotypical images
Internet skills
self-efficacy
techno-savvy
title Not so ‘techno-savvy’: Challenging the stereotypical images of the ‘Net generation’
title_full Not so ‘techno-savvy’: Challenging the stereotypical images of the ‘Net generation’
title_fullStr Not so ‘techno-savvy’: Challenging the stereotypical images of the ‘Net generation’
title_full_unstemmed Not so ‘techno-savvy’: Challenging the stereotypical images of the ‘Net generation’
title_short Not so ‘techno-savvy’: Challenging the stereotypical images of the ‘Net generation’
title_sort not so techno savvy challenging the stereotypical images of the net generation
topic Net generation
stereotypical images
Internet skills
self-efficacy
techno-savvy
url http://www.digitalcultureandeducation.com/cms/wp-content/uploads/2010/01/dce1020_zimic_2009.pdf
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