Cyber Public Relations Diskominfo Kabupaten Klaten dalam Optimalisasi Layanan Informasi Publik
This study aims to describe the Klaten Diskominfo PR PR cyber strategy in optimizing public information services. The background of the research is the management of public information services primarily through the website of the Klaten Regency government which has not been optimal. The method used...
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Format: | Article |
Language: | English |
Published: |
Faculty of Ushuluddin and Da'wah UIN Raden Mas Said
2020-04-01
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Series: | Academic Journal of Da'wa and Communication |
Subjects: | |
Online Access: | https://ejournal.uinsaid.ac.id/index.php/ajdc/article/view/2401 |
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author | Dewi Ayu Sri Hastuti Eny Susilowati |
author_facet | Dewi Ayu Sri Hastuti Eny Susilowati |
author_sort | Dewi Ayu Sri Hastuti |
collection | DOAJ |
description | This study aims to describe the Klaten Diskominfo PR PR cyber strategy in optimizing public information services. The background of the research is the management of public information services primarily through the website of the Klaten Regency government which has not been optimal. The method used in this research is a descriptive qualitative method. The results of this study can be concluded that in optimizing the public information service owned by Diskominfo, Klaten Regency has practised a cyber PR strategy that combines 4 things as a whole, namely Strategic (has a communication design plan that is not done haphazardly. Next is Integrated (using the internet and its facilities as a means publication, this has been realized with the official website of klatenkab.go.id which is integrated with other websites underneath), Targeted (has and can reach specific target audiences, namely the Klaten community, government officials and millennial generation to generation Z), and Measurable (It has measurable results, in this case, it has clear measurement data such as the number of visits, followers (in social media), and web traffic. With the existing cyber PR strategy, it can optimize public information services managed by Klaten Diskominfo. |
first_indexed | 2024-03-13T06:44:23Z |
format | Article |
id | doaj.art-8964b8838e784b569462dfafca8d05b1 |
institution | Directory Open Access Journal |
issn | 2722-1431 2722-144X |
language | English |
last_indexed | 2024-03-13T06:44:23Z |
publishDate | 2020-04-01 |
publisher | Faculty of Ushuluddin and Da'wah UIN Raden Mas Said |
record_format | Article |
series | Academic Journal of Da'wa and Communication |
spelling | doaj.art-8964b8838e784b569462dfafca8d05b12023-06-08T09:02:11ZengFaculty of Ushuluddin and Da'wah UIN Raden Mas SaidAcademic Journal of Da'wa and Communication2722-14312722-144X2020-04-0111405710.22515/ajdc.v1i1.24012024Cyber Public Relations Diskominfo Kabupaten Klaten dalam Optimalisasi Layanan Informasi PublikDewi Ayu Sri Hastuti0Eny Susilowati1KPI IAIN SurakartaIAIN SurakartaThis study aims to describe the Klaten Diskominfo PR PR cyber strategy in optimizing public information services. The background of the research is the management of public information services primarily through the website of the Klaten Regency government which has not been optimal. The method used in this research is a descriptive qualitative method. The results of this study can be concluded that in optimizing the public information service owned by Diskominfo, Klaten Regency has practised a cyber PR strategy that combines 4 things as a whole, namely Strategic (has a communication design plan that is not done haphazardly. Next is Integrated (using the internet and its facilities as a means publication, this has been realized with the official website of klatenkab.go.id which is integrated with other websites underneath), Targeted (has and can reach specific target audiences, namely the Klaten community, government officials and millennial generation to generation Z), and Measurable (It has measurable results, in this case, it has clear measurement data such as the number of visits, followers (in social media), and web traffic. With the existing cyber PR strategy, it can optimize public information services managed by Klaten Diskominfo.https://ejournal.uinsaid.ac.id/index.php/ajdc/article/view/2401cyber prklatenpublic information service |
spellingShingle | Dewi Ayu Sri Hastuti Eny Susilowati Cyber Public Relations Diskominfo Kabupaten Klaten dalam Optimalisasi Layanan Informasi Publik Academic Journal of Da'wa and Communication cyber pr klaten public information service |
title | Cyber Public Relations Diskominfo Kabupaten Klaten dalam Optimalisasi Layanan Informasi Publik |
title_full | Cyber Public Relations Diskominfo Kabupaten Klaten dalam Optimalisasi Layanan Informasi Publik |
title_fullStr | Cyber Public Relations Diskominfo Kabupaten Klaten dalam Optimalisasi Layanan Informasi Publik |
title_full_unstemmed | Cyber Public Relations Diskominfo Kabupaten Klaten dalam Optimalisasi Layanan Informasi Publik |
title_short | Cyber Public Relations Diskominfo Kabupaten Klaten dalam Optimalisasi Layanan Informasi Publik |
title_sort | cyber public relations diskominfo kabupaten klaten dalam optimalisasi layanan informasi publik |
topic | cyber pr klaten public information service |
url | https://ejournal.uinsaid.ac.id/index.php/ajdc/article/view/2401 |
work_keys_str_mv | AT dewiayusrihastuti cyberpublicrelationsdiskominfokabupatenklatendalamoptimalisasilayananinformasipublik AT enysusilowati cyberpublicrelationsdiskominfokabupatenklatendalamoptimalisasilayananinformasipublik |