Relationship between Innovation Climate, Market Orientation and corporate entrepreneurship

A great deal of the literature on corporate entrepreneurship assumes that it is important and desirable to foster corporate entrepreneurial thinking and behavior in organizations. While much has been written about the need for established firms to become entrepreneurial, not much progress has been...

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Main Author: Nazar Omer Abdallah Ahmed
Format: Article
Language:English
Published: EconJournals 2016-07-01
Series:International Review of Management and Marketing
Online Access:http://mail.econjournals.com/index.php/irmm/article/view/2348
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author Nazar Omer Abdallah Ahmed
author_facet Nazar Omer Abdallah Ahmed
author_sort Nazar Omer Abdallah Ahmed
collection DOAJ
description A great deal of the literature on corporate entrepreneurship assumes that it is important and desirable to foster corporate entrepreneurial thinking and behavior in organizations. While much has been written about the need for established firms to become entrepreneurial, not much progress has been made to determine exactly how entrepreneurship can be accomplished and sustained in these organizations. The purpose of this study is to investigate the relationship between market orientation, innovation climate and corporate entrepreneurship. Self-administrated questionnaires were used for data collection from the population representatives by means of convenience sampling. 165 questionnaires were received back out of 200.Regressin analysis were used to analyze the relationship between the variable of study. Results showed a positive relationship between market orientation, innovation climate and Intrapreneurship Keywords: Innovation Climate; Market Orientation; corporate entrepreneurship; Entrepreneurship.  JEL Classifications: L2, L26
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spelling doaj.art-8a23204d9ac949f4878f4a428c9754c72023-02-15T16:20:14ZengEconJournalsInternational Review of Management and Marketing2146-44052016-07-0163Relationship between Innovation Climate, Market Orientation and corporate entrepreneurshipNazar Omer Abdallah Ahmed0Assistance Professor Prince Sattam bin Abdulaziz University College of Sciences and Humanities Studies Department of Business Administration A great deal of the literature on corporate entrepreneurship assumes that it is important and desirable to foster corporate entrepreneurial thinking and behavior in organizations. While much has been written about the need for established firms to become entrepreneurial, not much progress has been made to determine exactly how entrepreneurship can be accomplished and sustained in these organizations. The purpose of this study is to investigate the relationship between market orientation, innovation climate and corporate entrepreneurship. Self-administrated questionnaires were used for data collection from the population representatives by means of convenience sampling. 165 questionnaires were received back out of 200.Regressin analysis were used to analyze the relationship between the variable of study. Results showed a positive relationship between market orientation, innovation climate and Intrapreneurship Keywords: Innovation Climate; Market Orientation; corporate entrepreneurship; Entrepreneurship.  JEL Classifications: L2, L26 http://mail.econjournals.com/index.php/irmm/article/view/2348
spellingShingle Nazar Omer Abdallah Ahmed
Relationship between Innovation Climate, Market Orientation and corporate entrepreneurship
International Review of Management and Marketing
title Relationship between Innovation Climate, Market Orientation and corporate entrepreneurship
title_full Relationship between Innovation Climate, Market Orientation and corporate entrepreneurship
title_fullStr Relationship between Innovation Climate, Market Orientation and corporate entrepreneurship
title_full_unstemmed Relationship between Innovation Climate, Market Orientation and corporate entrepreneurship
title_short Relationship between Innovation Climate, Market Orientation and corporate entrepreneurship
title_sort relationship between innovation climate market orientation and corporate entrepreneurship
url http://mail.econjournals.com/index.php/irmm/article/view/2348
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