The role of green innovation on environmental and organizational performance: Moderation of human resource practices and management commitment

Green innovation is an essential and burning topic for environmental and organizational performance. Therefore, this research aims to examine the effect of green innovation on environmental performance, which leads to organizational performance. Another objective is to measure the impact of two dime...

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Main Authors: Rizwan Raheem Ahmed, Waqar Akbar, Maria Aijaz, Zahid Ali Channar, Faiz Ahmed, Vishnu Parmar
Format: Article
Language:English
Published: Elsevier 2023-01-01
Series:Heliyon
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2405844022039676
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author Rizwan Raheem Ahmed
Waqar Akbar
Maria Aijaz
Zahid Ali Channar
Faiz Ahmed
Vishnu Parmar
author_facet Rizwan Raheem Ahmed
Waqar Akbar
Maria Aijaz
Zahid Ali Channar
Faiz Ahmed
Vishnu Parmar
author_sort Rizwan Raheem Ahmed
collection DOAJ
description Green innovation is an essential and burning topic for environmental and organizational performance. Therefore, this research aims to examine the effect of green innovation on environmental performance, which leads to organizational performance. Another objective is to measure the impact of two dimensions of green innovation, such as green process & green product measures, on green innovation. The second prime aim of this research is to evaluate the moderation of management commitment & human resource practices in an association between green innovation and organizational & environmental performance. A total of 320 employees provided their perspectives on a self-administrated questionnaire from the textile industry of Pakistan. We have employed SEM-based multivariate modeling to examine the data. This research has measured the reflective indicators measurement model through confirmatory factor analysis, an obvious choice of structural equation modeling to examine observed and unobserved variables and indicators using PLS-SEM (partial least square-structural equation modeling). The research findings reveal a positive & significant effect of product & process innovation on green innovation. Further, green innovation significantly impacts environmental and organizational performance. A two-way interaction (moderation) of human resource practices & green innovation does not have a cogent moderating effect on organizational & environmental performance. However, management commitment has a significant moderation between green innovation & organizational performance. A three-way interaction (moderated moderation) model finds a substantial effect on organizational attainment but an insignificant impact on environmental performance. The research outcomes significantly contribute and suggest that practitioners and policymakers must institutionalize green innovation practices in their organizations to enhance their organizational and environmental performance. HR practitioners play a vibrant role in creating green norms and organizational culture. The study findings also suggest that management commitment to green innovation advocates organization-level transformations toward adopting green practices.
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spelling doaj.art-8a84cbeaa6c44b73b7d4f933de2489012023-02-03T04:58:33ZengElsevierHeliyon2405-84402023-01-0191e12679The role of green innovation on environmental and organizational performance: Moderation of human resource practices and management commitmentRizwan Raheem Ahmed0Waqar Akbar1Maria Aijaz2Zahid Ali Channar3Faiz Ahmed4Vishnu Parmar5Faculty of Management Sciences, Indus University, Gulshan-17, Karachi 75300, Pakistan; Corresponding author.Faculty of Management Sciences, Shaheed Zulfikar Ali Bhutto Institute of Science & Technology, Clifton-99, Karachi 75600, PakistanFaculty of Management Sciences, Shaheed Zulfikar Ali Bhutto Institute of Science & Technology, Clifton-99, Karachi 75600, PakistanFaculty of Social Sciences, Sindh Madresstul Islam, Karachi 74000, PakistanDepartment of Public Administration, University of Karachi, Karachi 75270, PakistanInstitute of Business Administration, University of Sindh, Jamshoro 76080, PakistanGreen innovation is an essential and burning topic for environmental and organizational performance. Therefore, this research aims to examine the effect of green innovation on environmental performance, which leads to organizational performance. Another objective is to measure the impact of two dimensions of green innovation, such as green process & green product measures, on green innovation. The second prime aim of this research is to evaluate the moderation of management commitment & human resource practices in an association between green innovation and organizational & environmental performance. A total of 320 employees provided their perspectives on a self-administrated questionnaire from the textile industry of Pakistan. We have employed SEM-based multivariate modeling to examine the data. This research has measured the reflective indicators measurement model through confirmatory factor analysis, an obvious choice of structural equation modeling to examine observed and unobserved variables and indicators using PLS-SEM (partial least square-structural equation modeling). The research findings reveal a positive & significant effect of product & process innovation on green innovation. Further, green innovation significantly impacts environmental and organizational performance. A two-way interaction (moderation) of human resource practices & green innovation does not have a cogent moderating effect on organizational & environmental performance. However, management commitment has a significant moderation between green innovation & organizational performance. A three-way interaction (moderated moderation) model finds a substantial effect on organizational attainment but an insignificant impact on environmental performance. The research outcomes significantly contribute and suggest that practitioners and policymakers must institutionalize green innovation practices in their organizations to enhance their organizational and environmental performance. HR practitioners play a vibrant role in creating green norms and organizational culture. The study findings also suggest that management commitment to green innovation advocates organization-level transformations toward adopting green practices.http://www.sciencedirect.com/science/article/pii/S2405844022039676C12J24L67
spellingShingle Rizwan Raheem Ahmed
Waqar Akbar
Maria Aijaz
Zahid Ali Channar
Faiz Ahmed
Vishnu Parmar
The role of green innovation on environmental and organizational performance: Moderation of human resource practices and management commitment
Heliyon
C12
J24
L67
title The role of green innovation on environmental and organizational performance: Moderation of human resource practices and management commitment
title_full The role of green innovation on environmental and organizational performance: Moderation of human resource practices and management commitment
title_fullStr The role of green innovation on environmental and organizational performance: Moderation of human resource practices and management commitment
title_full_unstemmed The role of green innovation on environmental and organizational performance: Moderation of human resource practices and management commitment
title_short The role of green innovation on environmental and organizational performance: Moderation of human resource practices and management commitment
title_sort role of green innovation on environmental and organizational performance moderation of human resource practices and management commitment
topic C12
J24
L67
url http://www.sciencedirect.com/science/article/pii/S2405844022039676
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