Integrated marketing (revised and abridged)
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Fundação Getulio Vargas, Escola de Administração de Empresas de São Paulo
1975-03-01
|
| Series: | RAE: Revista de Administração de Empresas |
| Online Access: | https://bibliotecadigital.fgv.br/ojs/index.php/rae/article/view/39768 |
| _version_ | 1797719796625702912 |
|---|---|
| author | Kurt Ernst Weil |
| author_facet | Kurt Ernst Weil |
| author_sort | Kurt Ernst Weil |
| collection | DOAJ |
| first_indexed | 2024-03-12T09:10:01Z |
| format | Article |
| id | doaj.art-8ac7c965790c45d68cb5eb902bb7db6d |
| institution | Directory Open Access Journal |
| issn | 0034-7590 2178-938X |
| language | English |
| last_indexed | 2024-03-12T09:10:01Z |
| publishDate | 1975-03-01 |
| publisher | Fundação Getulio Vargas, Escola de Administração de Empresas de São Paulo |
| record_format | Article |
| series | RAE: Revista de Administração de Empresas |
| spelling | doaj.art-8ac7c965790c45d68cb5eb902bb7db6d2023-09-02T15:02:03ZengFundação Getulio Vargas, Escola de Administração de Empresas de São PauloRAE: Revista de Administração de Empresas0034-75902178-938X1975-03-01152Integrated marketing (revised and abridged)Kurt Ernst Weilhttps://bibliotecadigital.fgv.br/ojs/index.php/rae/article/view/39768 |
| spellingShingle | Kurt Ernst Weil Integrated marketing (revised and abridged) RAE: Revista de Administração de Empresas |
| title | Integrated marketing (revised and abridged) |
| title_full | Integrated marketing (revised and abridged) |
| title_fullStr | Integrated marketing (revised and abridged) |
| title_full_unstemmed | Integrated marketing (revised and abridged) |
| title_short | Integrated marketing (revised and abridged) |
| title_sort | integrated marketing revised and abridged |
| url | https://bibliotecadigital.fgv.br/ojs/index.php/rae/article/view/39768 |
| work_keys_str_mv | AT kurternstweil integratedmarketingrevisedandabridged |